Policies and Procedures 1996 PIC Meeting 
This session is intended for those interested in (a) policies and procedures as a subject, (b) networking with others concerned with policies and procedures, (c) learning about this PIC, (d) influencing the direction of this PIC, or (e) listening, commenting, or volunteering. The first portion of the meeting will briefly review the PIC's history, mission, membership, budget, teams, goals, and progress. The second portion will be open to discuss new business.
Urgo, Raymond E. STC Proceedings (1996). Articles>Writing>Policies and Procedures>Technical Writing
The ABC's of SGML/HTML: Understanding the Concept of CALS and SGML 
Many technical communicators have heard about Computer-aided Acquisition and Logistic Support (CALS), or Standard Generalized Markup Language (SGML), but some do not understand the concept. This paper introduces CALS, the relationship between CALS and SGML, the structure of SGML, and how SGML affects technical communicators.
Perry, Lynn A. STC Proceedings (1996). Articles>Information Design>SGML
Accessible Design for Users With Disabilities
Making the Web more accessible for users with various disabilities is to a great extent a matter of using HTML the way it was intended: to encode meaning rather than appearance. As long as a page is coded for meaning, it is possible for alternative browsers to present that meaning in ways that are optimized for the abilities of individual users and thus facilitate the use of the Web by disabled users.
Nielsen, Jakob. Alertbox (1996). Design>Web Design>Accessibility
Acrobat Tips - Reduce PDF File Size
Distributing documents as Adobe PDF files can reduce the problems that may occur when you exchange large presentation or page-layout files. In many cases, you can make your Adobe PDF file even more compact without compromising the document's integrity. The PDF Optimizer in Adobe Acrobat 6.0 Professional gives you easy access to several options that can help you reduce the file's size, including compression options that are comparable to the ones available when you create an original Adobe PDF file using Adobe Acrobat Distiller.
PlanetPDF (1996). Design>Document Design>Software>Adobe Acrobat
Advanced Issues in Usability: A Progression 
In this progression, respected usability specialists will moderate tables on subjects of interest to colleagues who have been working in the usability field for some time. These topics will focus on usability test design, data analysis and presentation, and marketing of data. Attendees should plan to contribute their own experiences. This progression addresses the frequently expressed request by Usability PIC members for more sessions on advanced topics in usability.
Wilson, Chauncey E. and Stephanie L. Rosenbaum. STC Proceedings (1996). Presentations>Usability
Advanced Issues in Usability: Balancing User Preference and Performance Data Collection 
The purpose of this paper is to provide a little background on my position for the progression on usability issues. I’ll present what measures I typically collect, and the differences between performance and preference data. Having this as a starting place may help us to have a useful progression discussion.
Rauch, Thyra L. STC Proceedings (1996). Presentations>Usability>Methods
A friend asked the going rate for author's royalties on a technical or trade paperback, so I asked some people what they received. A few wrote back with extremely enlightening and fascinating comments. I passed these notes on to other authors, and received yet more interesting reading back. I have now edited all these comments down a bit, mostly taking out the names of authors and publishers and removing publisher specific comments.
Tognazzini, Bruce. Ray Tracing News (1996). Careers>Writing>Pricing>Technical Writing
The American Heritage Book of English Usage 
This book is designed to inform you about current problems in English usage so you can make intelligent decisions when communicating. When confronted with a choice about a usage, you may ask yourself a number of questions: Has this usage been criticized for some reason in the past? If so, are these criticisms substantial? What are the linguistic and social issues involved? Have people frequently applied this usage in the past, and for how long? What do well-respected writers think of the usage today? You will find answers to these and many other questions in this book.
Bartleby.com (1996). Reference>Style Guides>Diction>Grammar
Analyzing Documents to Understand Tags 
SGML is a language for describing the structure of a document. The language involves using a system of tags for elements of a document. Document analysis is the process of discovering the elements of a document and understanding how the parts work together to form the document.
Coggin, William O. STC Proceedings (1996). Articles>Information Design>SGML
Anthropologists Go Native in the Corporate Village
Anthropologist Elizabeth Briody earned her PhD studying communities of Mexican-American farm workers and Catholic nuns. For the past 11 years, though, she's been studying a different community -- the men and women of General Motors. As GM's 'industrial anthropologist,' Briody explores the intricacies of life at the company. It's not all that different from her previous work. 'Anthropologists help elicit the cultural patterns of an organization,' she says. 'What rules do people have about appropriate and inappropriate behavior? How do they learn those rules and pass them on to others?' Briody is a pioneer in a growing and influential field -- corporate anthropology. What began as an experiment in a handful of companies such as GM has become an explosion. In recent years, some of the biggest names in business have recruited highly trained anthropologists to understand their workers and customers better, and to help design products that better reflect emerging cultural trends. These companies are convinced that the tools of ethnographic research -- minute observation, subtle interviewing, systematic documentation -- can answer questions about organizations and markets that traditional research tools can't.
Kane, Kate A. Fast Company (1996). Articles>Usability>Methods>Contextual Inquiry
Apocalypse? Not Now: Three Myths of New Media
The Internet explosion has spawned quite a few popular myths, and some Eye readers may not know what to believe. I'd like to offer my dismantling of what may be the top three misperceptions.
Raymond, Eric S. Editorial Eye, The (1996). Articles>Cyberculture>Multimedia
Apple Guide Complete: Designing and Developing Onscreen Assistance
If you've been waiting to give your users more than just onscreen reference information, now you can with Apple Guide, Apple Computer's innovative help delivery system. With Apple Guide, you can produce guide files that actually lead users, step by step, through complex tasks and concepts. If you want to provide task-oriented, context-specific instructions, Apple Guide gives you the ease and flexibility to do so. You'll learn about the complete cycle of designing, scripting, and coding guide files in the four parts of this book.
Apple Inc. (1996). Design>Documentation>Help
Applying Object-Oriented Design Concepts to Web Publishing 
This is a story of how one internal project at Sun Microsystems migrated printed user and reference documentation to an internal Web site. The principle architect of this site discusses how she applied object-oriented design concepts to the Web architecture to accommodate many learning styles simultaneously. As important as the successes of this project are its failures, which offer some insight into when and how to use the World Wide Web as a communication vehicle in your overall communication strategy.
Hoft, Nancy L. STC Proceedings (1996). Design>Documentation>Web Design
Applying Performance Technology Principles to Documentation 
Technical writers often produce documentation for products or systems without first determining the best document media or even the necessity for documentation. In some instances, alternatives to documentation may best serve the product or system users. This paper describes the field of Performance Technology and illustrates how to apply principles of Performance Technology to decide when to create documentation.
Hayes, Gabby. STC Proceedings (1996). Articles>Documentation>Technology
Applying the Sensation-Perception Continuum to User Documentation 
The sensation-perception continuum represents the interplay of sensation and perception in everything we think and do. Technical communicators must exploit this continuum by understanding and applying sensory filters and perceptual tendencies in the design and development of information. This paper discuss three sensory filters: thresholds, cocktail-party effect, and sensory adaptation; it discusses four perceptual tendencies: perceptual set, figure-ground relationships, laws of grouping, and goodness of figures.
Coe, Marlana A. STC Proceedings (1996). Articles>Documentation>User Centered Design
The Art of Selling: Your Sales Techniques Must Fit the Product and the Times
A successful marketing representative shares her secrets on proven ways to sell writing consulting services.
Olive, Jo-Anne. Writer's Block (1996). Careers>Consulting>Marketing
The virtues of simplicity are well-known among experienced systems designers. And many of the things that are 'right' with simpler software systems are also applicable to Web pages and site designs.
Sullivan, Terry. All Things Web (1996). Articles>Usability>Web Design
The first time you create a Windows Help file can be very confusing. This paper should help reduce confusion by explaining the basic WinHelp concepts and components, and then walking you through the procedure.
Van Sant, Carol J. STC Proceedings (1996). Articles>Documentation>Online>Help
Beating the Rap on User Interface Standards 
When your manager asked (told) you to write a user interface (UI) design standard, was it a no-win proposition? Apparently many developers feel that way.
Schaffer, Eric M. Human Factors International (1996). Design>Web Design>User Interface
Becoming a Technical Writer in Three Easy Steps 
If you are considering a career change, you should become familiar with the potential requirements and compensation. Knowing as much as you can about a profession can help you decide if it is appropriate for you. This book is intended for beginning and would-be technical writers.
Kolunovsky, Nina. STC Toronto (1996). Careers>Writing>Technical Writing
Editing must change for the Web, but perhaps not so much as you think. In paper publishing, different documents require different rules and procedures: An annual report requires more editing and more attention to detail than an office memo. Similarly, not all Web documents are equal.
Ivey, Keith C. Editorial Eye, The (1996). Articles>Web Design>Editing>Writing
Whether you know it or not, 'database publishing' probably describes some of what you do. Here's how to do it better!
Kvern, Olav Martin. Adobe Magazine (1996). Design>Document Design>Databases
I like bit-mapped screen fonts. In fact, I prefer old-fashioned bit-mapped screen fonts to anything that ATM, TrueType, or Speedo can throw up on the screen. If we're expected to read documents on screen, we need better type than they can offer.
Will-Harris, Daniel. Typofile (1996). Design>Typography>Fonts>Online
Many usability problems are instances of what we call 'conceptual gaps.' A conceptual gap arises because of some difference between the user’s mental model of the application and how the application actually works.If the gap is large enough, it can stop the user’s work. For example, a user who wants to search the web for free local concerts may not know how to formulate a query that will yield this information. The gap between the search engine’s syntax and the user’s understanding of that syntax may prevent the user from accomplishing their goal.
User Interface Engineering (1996). Articles>Usability>User Interface
Bridging the Gap: Developing a Technical Communication Outreach Program for Students and Educators 
Establishing an Education Outreach Project on the local chapter level benefits not only teachers and students in area schools but also the chapter and individual members who participate. Such a project can be as large or as small as your chapter would like; it can range from one-time presentations to an on-going program with a school that can include job-shadowing for teachers or students.
Fisher, Ellen M. STC Proceedings (1996). Articles>Education>TC
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