Stripped Bear

An introduction to Usability: What's The Use? by Shaun Fensom from Manchester Digital, followed by a short primer to usability by Paul Rouke, User Experience Director at PRWD.

Fensom, Shaun and Paul Rouke. Vimeo (2009). Presentations>Usability>Streaming>Video

The Importance For Internal Business Systems

Talks about the importance of usability for internal business systems, specifically around staff productivity and process efficiency. The presentation touches on common barriers to staff productivity, some of the main reasons for these barriers, plus a short video of a manufacturing company who are embracing user-centered design as a way of combating the traditional software development issues on a companies productivity. The presentation also asks business owners a few key questions, such as do you listen to your staff, do you staff waste valuable company time doing repetitive tasks, and do you know what is the on-going cost to your business if you use un-usable software systems.

Rouke, Paul. Vimeo (2009). Presentations>Usability>Workflow>Video

The Importance for Customer Facing Websites

Talks about the importance of usability for businesses communicating with both new and potential customers. Featuring a case study of how a company improved their revenue-per-employee by 95% over a 2 year period, along with some attendee participation, this 17 minute presentation touches on a wide variety of websites and activities, such as lead generation sites, information portals and search engine marketing campaigns. Most significantly conversion rates for e-commerce websites are discussed, where usability can have a remarkable affect on a companies bottom line, if the right decisions are made in making improvements.

Rouke, Paul. Vimeo (2009). Presentations>Usability>Web Design>Video