Is it Document Management or Content Management?
There is considerable confusion in the market between document management systems (DMS) and content management systems (CMS). This has not been helped by the vendors, who are keen to market their products as widely as possible. These two types of systems are very different, and serve complementary needs. While there is an ongoing move to merge the two together (a positive step), it is important to understand when each system is appropriate.
Robertson, James. Step Two (2003). Articles>Content Management
Knowledge Management for Front-Line Staff
The front-line environment must be understood when implementing knowledge management initiatives.
Robertson, James. Step Two (2003). Articles>Knowledge Management>Workflow
Metrics for Knowledge Management and Content Management
Metrics are a concrete way of defining what a knowledge management or content management project will achieve, and whether it met those goals. In an environment of tight budgets and high expectations, metrics are an appropriate next step for an industry that prides itself on delivering big benefits. Defining metrics is not easy, however, and much study and further practical experience will be needed before implementing such measures becomes simple or commonplace. This article reviews the benefits of metrics, outlines some commonly used measures, and presents some practical tips and tricks. It is hoped that this article will further stimulate the current discussions on the use of metrics in the knowledge management and content management communities.
Robertson, James. Step Two (2003). Articles>Content Management>Knowledge Management
More Than Just Finding Policy Documents
Corporate policy documents have had a long and difficult history within many organisations. While much effort has been put into creating and maintaining them, they are often more ignored than followed. This briefing looks at the role of corporate policies within an organisation, and the need to better communicate their message to staff.
Robertson, James. Step Two (2004). Articles>Business Communication>Policies and Procedures
Open-Source Content Management Systems
Open-source CMS has now matured to the point where it should be considered alongside commercial products, but is not without its weaknesses and issues.
Robertson, James. Step Two (2004). Articles>Content Management>Software>Open Source
Roles Needed in an Intranet Team
A multi-disciplinary approach is needed when establishing an intranet team. Due to the diverse range of responsibilities, a large number of skills are required. This briefing outlines the major roles in an intranet team.
Robertson, James. Step Two (2003). Design>Web Design>Collaboration
So, What is a Content Management System?
A content management system (CMS) is critical to the success of almost every website and intranet, and yet many organisations are not familiar with this technology.
Robertson, James. Step Two (2003). Articles>Content Management>Single Sourcing
Not all aspects of a content management system (CMS) project are equally easy. While some elements can be installed 'out of the box', others have proved difficult to implement. The starting point for improving the management of CMS projects is to recognise the sources of uncertainty, and how these affect project outcomes.
Robertson, James. Step Two (2004). Design>Web Design>Content Management
The Two Faces of Intranet Success
There are two fundamental aspects that must be satisfied if an intranet is to succeed: the intranet must meet staff needs; sufficient content and functionality must be created to meet these needs. These are the 'two faces' of the intranet, one looking towards staff and organisational needs, the other at the infrastructure and processes needed to meet it.
Robertson, James. Step Two (2003). Design>Content Management>Intranets
Understanding the CMS Marketplace
An important first step is to gain an understanding of the CMS marketplace. This briefing outlines a few of the practical ways of doing so.
Robertson, James. Step Two (2003). Articles>Content Management>Single Sourcing
Using Scenarios to Select a CMS
Scenarios are narrative descriptions or stories that concisely outline how something will work in practice. In the context of a content management system (CMS) project, scenarios are a very effective way of documenting key CMS requirements, and they complement the formal lists of functional requirements typically found in tender documents.
Robertson, James. Step Two (2007). Articles>Content Management>Assessment
The Value of Intranet Feedback
A simple intranet feedback mechanism is an effective way of keeping an intranet up-to-date, and assisting with change management and cultural change processes.
Robertson, James. Step Two (2003). Design>Web Design>Intranets
What is the Purpose of a CMS Tender?
There are a number of processes used to select and purchase a content management system (CMS). Many of these involve the creation of a tender document. Beyond this core goal, it is worth reviewing what the purpose of a CMS tender is.
Robertson, James. Step Two (2003). Articles>Content Management>Legal>Contracts
There is some confusion about what usability is and whether businesses are 'doing usability' or not. There are many aspects to usability - more than just running a usability test at the end of a project.
Maurer, Donna. Step Two (2004). Articles>Usability
Where is the Knowledge in a Content Management System?
This column aims to answer the question: where is the knowledge in a content management system (CMS)? In doing so, light will be shed upon the long-term value of a CMS in capturing organisational knowledge, and the role a CMS has to play in a broader knowledge strategy. Interestingly, the knowledge is not in the content itself. Instead, it's in the processes and practices that surround a content management system. By recognising the importance of these supporting activities, the greatest benefits can be gained from implementing the CMS, and the goals of the broader knowledge strategy can be met.
Robertson, James. Step Two (2003). Articles>Content Management>Knowledge Management
Why Every Small Website Needs a Content Management System
While the web design house did a great job, you don't want to have to go back to them for every change.
Robertson, James. Step Two (2003). Articles>Content Management>Single Sourcing
Worlds Apart: The Difference Between Intranets and Websites
Beyond a common use of HTML, intranets and corporate websites (internet sites) are very different animals. The needs they meet, the content they contain, and the users that access them are all very distinct. These differences need to be understood by site designers, and reflected both in the design process and the final product. This article summarises some of the key differences between intranets and websites.
Robertson, James. Step Two (2003). Design>Web Design>Intranets
XML and Content Management Systems
This article explores the role of XML in the context of content management systems, focusing specifically on the business issues.
Robertson, James. Step Two (2003). Articles>Content Management>Single Sourcing>XML
Your New Site Will Be 20% Different from Current Site
Despite all of this opportunity for change, the simple rule of thumb is that the new site will be at best 20% different from the current site. There are fundamental reasons for this, which will be explored in this briefing. The implications of the rule for the design and technology aspects of the project will also be discussed.
Robertson, James. Step Two (2007). Design>Web Design
Accessibility Tips for Website Construction
This paper provides ten key tips to help improve the accessibility of any website, or intranet. It's not intended to be an introduction to web accessibility.
Kennedy, Patrick. Step Two (2006). Articles>Web Design>Accessibility
Knowledge Management for Consistency and Innovation
Much is made of the role of knowledge management (KM) in supporting innovation within organisations. This is also closely tied in with enhancing the activities of 'knowledge workers' in dynamic organisations such as consulting firms. While KM is undoubtedly important for innovation, this aspect has somewhat overtaken another focus of KM: ensuring consistency. In many organisations, it is consistency that must be the key driving factor, rather than innovation. This briefing will explore and contrast these two facets of KM: innovation and consistency.
Robertson, James. Step Two (2004). Articles>Knowledge Management>Management
Three Considerations for Enterprise 2.0
Continuing my discussions about practical approaches to enterprise 2.0, I’ve been observing and thinking about a range of adoption patterns. Like any new technology, there are many successes, and at least as many failures. For organisations looking to benefit from enterprise 2.0, we obviously want successes. From where I stand, there are three main considerations when conducting strategic planning.
Robertson, Stephen. Step Two (2008). Articles>Knowledge Management>Intranets
Ten Ways to Continuously Improve Your Intranet
The amount of work involved in designing a new intranet or redesigning an existing intranet is minor compared to the time needed to maintain an effective intranet over the longer term. In fact, it is common for the initial excitement of a new intranet to fade away as the reality of day-to-day maintenance and the challenges of improving the intranet become apparent.
Spencer, Donna. Step Two (2004). Articles>Web Design>Intranets
Conducting Intranet Needs Analysis
The fundamental question to ask for all intranets is: what is the intranet actually for? While this is an easy question to ask, answering it meaningfully involves gaining an in-depth understanding of staff and organisational needs.
Robertson, James. Step Two (2005). Articles>Web Design>Intranets
Create a Strong Intranet Brand
The intranet needs to have a strong brand, a sense of identity that, at a basic level, distinguishes it from the public website and other information sources within the organisation. Beyond this, the intranet brand should be designed to build staff trust, and to convey a clear sense of what the intranet can offer and when it should be used. This briefing explores the role of the intranet's brand identity, as well as outlining how to put it into practice.
Robertson, James. Step Two (2006). Articles>Web Design>Intranets>Marketing
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