A directory of resources inthe field of technical communication.

Nine Yards

4 found.

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1.
#24741

How to Create a High-Impact Sales Letter — FAST  (link broken)

A sales letter must capture the reader's attention immediately or it won't get read. Most people accomplish this by stating their biggest benefit at the top of their letter. I've found something that works even better.

Leduc, Bob. Nine Yards (2002). Articles>Business Communication>Correspondence>Marketing

2.
#24742

How To Create An E-book and Drive Massive Traffic To Your Site By Giving It Away...

E-books can provide the Internet marketer one of the best promotional tools online. With its vast variety of uses, just one quality e-book development and distribution can produce an on going promotional tool that will work 24 hours a day, seven days a week.

Lowery, Shelley. Nine Yards (2002). Articles>Web Design>eBooks

3.
#24343

The Devil is in the Details: How Errors in Grammar and Spelling Can Derail Your Business

If an agency is lax in their attention to detail on an important invitation for themselves, well, what is there to reassure me that they'll cross the T's and dot the I's when it comes to my projects?

Aull, Diane M. Nine Yards (2003). Articles>Language>Quality

4.
#24344

Web Accessibility... Making Your Pages Friendly to People with Disabilities

Did you know that nearly 20 percent of all Web users have some form of disability?

Nobles, Robin. Nine Yards (2003). Design>Web Design>Accessibility

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