http://tc.eserver.org/dir/White-Papers A listing of the most recently indexed works about White Papers in the field of technical communication. en-us Copyright (c) 2005-08 by the EServer. All rights reserved. tclib-editorial@eserver.org (TC Library Editorial Board) webmaster@eserver.org (Geoffrey Sauer) http://tc.eserver.org/images/newlogo.gif http://tc.eserver.org/dir/White-Papers http://tc.eserver.org/35823.html http://tc.eserver.org/35823.html Are you scratching your head trying to come up with current trends on a particular white paper topic? Why not tap into Twitter? By using applications that harness the power of this vast network, you can selectively search the Twittersphere for trends in your industry. http://tc.eserver.org/35472.html http://tc.eserver.org/35472.html White papers are a fundamental part of your marketing arsenal. And if you think technical writers don't need to worry about marketing, read on to see why white paper writing is an essential skill, and how to turn a ho-hum paper into a killer communications tool. http://tc.eserver.org/34661.html http://tc.eserver.org/34661.html Do you have a new idea, business model, product or service? Do you want to get noticed by using a marketing method that might only cost you time? Try writing a white paper to attract people to your door. http://tc.eserver.org/34020.html http://tc.eserver.org/34020.html Have you considered writing White Papers for your clients, or offering them to your own prospective customers as a lead-generating device? If you operate in a technical field, I think you should definitely consider a White Paper. You can either write one ourself or have someone else write it for you. http://tc.eserver.org/33922.html http://tc.eserver.org/33922.html Grant Whiteside looks at Google Insights for Search tool and how it can give you a pictorial breakdown of the social barometer. http://tc.eserver.org/33884.html http://tc.eserver.org/33884.html The aim of this paper is to introduce the concept of the Web-based collaborative authoring environment commonly referred to as wikis, and examine how they can be used in a corporate publishing environment. The paper also includes suggested techniques for transferring existing content from native authoring tools into a wiki format for online delivery. http://tc.eserver.org/33423.html http://tc.eserver.org/33423.html Results from Aberdeen’s study of over 360 technical publications department indicate that most organizations adopting topic-based authoring see benefits primarily in terms of project schedule improvements. However, a few see consistent improvements to authoring budgets, localization costs, and the quality of communications. Aberdeen’s research suggests that these differences largely result from how topic-based methodology is implemented and supported. Making the transition to a topic-based authoring requires a dramatic shift in the daily operations of a technical communications department. Meeting the challenges transitioning to a structured authoring approach can result in a wide range of performance benefits. Failing to adequately address these challenges can add an unprecedented layer of complexity that can significantly burden technical communications projects. However, findings ways to successfully evade these obstacles provides the opportunity to achieve greater value from the initiative. This report identifies the attributes most common to the Best-in-Class and provides a guide for organizations attempting to realize the potential of topic-based authoring. http://tc.eserver.org/31746.html http://tc.eserver.org/31746.html Are you looking to drum up some new business? Want to get more dollars from existing clients? Are you a starving writer? White paper expert Michael A. Stelzner provides the following reasons white papers could dramatically increase your writing revenue: http://tc.eserver.org/31450.html http://tc.eserver.org/31450.html White papers have grown from just another piece of collateral to a super-powered marketing tool. Everywhere you look in marketing, you will see something labeled a "white paper." http://tc.eserver.org/31352.html http://tc.eserver.org/31352.html What would you do if you had to develop and deliver personalized training to 900,000 employees, located in 34,000 different locations globally with a complex set of variables that changes training on a location-by-location basis? The key is reusability 2.0. While technology-delivered training has become mainstream in many organizations, most are still not fully leveraging the power of reusable learning content to meet their instructional needs. http://tc.eserver.org/31116.html http://tc.eserver.org/31116.html Calculate the time of the manager and your time to do edits. Determine the cost to the company based on average salaries. Chances are it's costing MORE than if it was outsourced. http://tc.eserver.org/30477.html http://tc.eserver.org/30477.html With this survey, I sought to address the question, 'To what extent are practicing technical communicators involved in writing white papers?' http://tc.eserver.org/29397.html http://tc.eserver.org/29397.html Cisco Systems recognizes a need to move from creating and delivering large inflexible training courses, to database driven objects that can be reused, searched, and modified independent of their delivery media. This effort is called the Reusable Information Object Strategy. This strategy defines the standards and process for designing and developing Reusable Information Objects (RIOs) at Cisco Systems. http://tc.eserver.org/29365.html http://tc.eserver.org/29365.html It takes time and a strong focus to create a solid white paper, according to TechRepublic members who shared tips and insight about white paper creation. Find out what should be your first step and your last for a successful effort. http://tc.eserver.org/28878.html http://tc.eserver.org/28878.html Preparing to write your first White Paper? Promila provides you a 360-degree view of white paper writing and the subsequent information that will help you envisage the bigger picture. http://tc.eserver.org/28004.html http://tc.eserver.org/28004.html Michael Stelzner's Writing White Papers Blog is offers comprehensive look at all white paper related topics, from writing to marketing. http://tc.eserver.org/27779.html http://tc.eserver.org/27779.html Abstracts, also known as executive summaries, are bad. As a matter of fact, they are really bad, and I stand nearly alone in my opinion. Abstracts are those summaries that typically stand in front of the core content of a white paper. They tend to include the key points about the white paper. http://tc.eserver.org/27777.html http://tc.eserver.org/27777.html So what exactly is a white paper? This is one of those questions many people have been wrestling with for some time. If you look up the term in a dictionary, you'll find an outdated response describing a government report. http://tc.eserver.org/27789.html http://tc.eserver.org/27789.html Honestly, which white paper would YOU sooner read: 'Implications of Business Intelligence Methodologies on Operational Efficiencies: A Retrospective Study' or 'Six Things You Must Know about Data Warehousing'? This article offers eleven tips on putting together compelling titles for white papers. http://tc.eserver.org/27783.html http://tc.eserver.org/27783.html Perhaps one of the bigger challenges faced by white paper writers is coming up with good content. The default course of action is to do a Google search. While this approach can yield valuable information, the best pearls reside inside someone else's head. http://tc.eserver.org/27774.html http://tc.eserver.org/27774.html Have you ever considered breaking out of your nine to five and 5-by-5-foot cubicle to become a full-time freelance writer? http://tc.eserver.org/27790.html http://tc.eserver.org/27790.html Why are white papers so hard to write? Simply put, they require effort. Effort makes us sweat. Just the thought of working hard causes some people's blood to percolate. http://tc.eserver.org/27772.html http://tc.eserver.org/27772.html Freelancers often wonder where to find clients. What kind of companies need white papers written for them, anyway? Here's three simple questions that will tell you the answer. http://tc.eserver.org/27785.html http://tc.eserver.org/27785.html One of the most important first steps when preparing to write a white paper is to determine who will be reading the document. This article will help you perform this critical step in the needs assessment process. http://tc.eserver.org/27784.html http://tc.eserver.org/27784.html Read about a seven-step process used when writing write white papers and other complex documents. http://tc.eserver.org/27776.html http://tc.eserver.org/27776.html A compelling topic and an attractive design will initially draw readers to a white paper. But those readers may lose interest if the paper contains any of five common writing mistakes. http://tc.eserver.org/27780.html http://tc.eserver.org/27780.html This page includes external resources you may find valuable in your white paper projects. http://tc.eserver.org/27787.html http://tc.eserver.org/27787.html A common mistake that many companies make when starting a white paper project, is the assumption that a technical subject matter expert who has used, developed, or is highly knowledgeable about the topic is automatically assumed to be best qualified as its author. http://tc.eserver.org/27775.html http://tc.eserver.org/27775.html The title is your white paper's absolute first impression. In it rests success or failure for the words that lie beyond, waiting for a reader. If the title does not encourage someone to read further, the ink that coats your white paper will never be seen. http://tc.eserver.org/27771.html http://tc.eserver.org/27771.html Have you ever been asked to write a white paper about a topic that is completely foreign to you? If not, you most certainly will. This article will help you set your foot down the right path. http://tc.eserver.org/27778.html http://tc.eserver.org/27778.html Unfortunately it seems that more and more companies are choosing the lowest price in deciding which white paper writer to engage. Why would a business that would never bat an eyelash paying for a high-quality website, choose the low price provider for a white paper? http://tc.eserver.org/26668.html http://tc.eserver.org/26668.html The words 'white paper' in the title of a document no longer indicate a detailed and authoritative report. Many white papers today are overly long product brochures weighed down by weak organization, confusing content, unsupported assertions, and poor document design. If you follow the instructions in this guide, you will write real white papers: authoritative business communications that achieve marketing goals by explaining technical ideas clearly with a compelling presentation of business value.