User experience design is a subset of the field of experience design which pertains to the creation of the architecture and interaction models which impact a user's perception of a device or system. The scope of the field is directed at affecting 'all aspects of the user’s interaction with the product: how it is perceived, learned, and used.'
Search engine optimization or SEO is very important to get your website listed in search engines. Even if this is the first website you have built there are a few basic and easy steps that will help you with optimizing your website without being a pro.
B. is an old friend of mine who owns an old Nokia. And when I say old, I mean really old. It was released somewhere in 2000 or so (the Nokia, not the friendship). It’s not a smartphone, to put it mildly, and B. does not use the mobile Web.
You can have all kinds of great attractions on your site, but if your visitors don't know how to get to them, they'll just collect dust on the server. Worse yet, if visitors find your site's navigation confusing or convoluted, they'll simply give up and head off to explore the rest of the Web, never to return. So, good navigation design is an essential ingredient for any successful Web site.
I do this because, well, I love design. More to the point, I crave design talk: who’s influenced who, what tools do you use, what trends do you observe, what rocks your world, and so forth. I get a lot out of this discourse. The signal-to-noise ratio of this particular subset of the Internet has always tilted strongly towards meaning. Until fairly recently, that is, when I started to notice a new feeling creeping into the sites I frequented. In what were nominally gathering places to discuss and celebrate online design, design seemed to be just about the last thing on anyone’s mind.
Like all media forms, the blog is not transparent. The technological code of the software contains affordances that filter and, in part, determine the constitution of the private/public Self represented in any weblog. And so, what kind of Self (or Selves) are made possible or enabled by typical blogging practice?
The SEOs with white hats conduct legitimate optimising of web pages to make the site come up appropriately in the Search Engine Results Pages (also called SERPs). The back hat SEOs implement tricks to appear high in the results pages even if the web site is not necessarily relevant. The range of tricks is astonishing. But most of the techniques used by white hat SEOs were similar if not identical to the guidelines given by accessibility experts.
Though it's sometimes tough to implement, making marketers feel as if they're going in circles, closed-loop marketing can help you adjust marketing campaigns to deliver highly targeted content and advertising.
The three main guidelines for writing for the Web are: be succinct: write no more than 50% of the text you would have used in a hardcopy publication; write for scannability: don't require users to read long continuous blocks of text; use hypertext to split up long information into multiple pages.
It’s nerve-racking, spine-numbing and absolutely intimidating to get out there and tell the world about yourself and your business, but at some point, you have to ask yourself just how serious you are and how willing you are to let go of your fears and inhibitions and just do it.
Depending on which research report you read, roughly 25% to 75% of online shoppers abandon their shopping carts before consummating the deal. Despite the disparity in numbers, all the research firms agree on one thing: that's way too many.
While Firefox 3.0 improved typographic rendering by introducing support for kerning, ligatures, and multiple weights along with support for rendering complex scripts, authors are still limited to using commonly available fonts in their designs. Firefox 3.5 removes this restriction by introducing support for the CSS @font-face rule, a way of linking to TrueType and OpenType fonts just as code and images are linked to today. Using @font-face for font linking is relatively straightforward. Within a stylesheet, each @font-face rule defines a family name to be used, the font resource to be loaded, and the style characteristics of a given face such as whether it’s bold or italic. Firefox 3.5 only downloads the fonts as needed, so a stylesheet can list a whole set of fonts of which only a select few will actually be used.
Building designs with CSS is no longer a fringe activity practiced by standards geeks and early-adopters. Creative pioneers and highly skilled designers are bringing CSS to the mainstream. The explosion in popularity is ushering in a new wave of possibilities for web design. CSS provides greater design control, allows more flexibility, and enables sites to become attractive, accessible, and faster-loading, all at the same time.
Before you hire a designer, set up the situation this person needs to be effective. Bringing any employee into an unprepared environment where they don’t have the tools or authority to succeed is unfair to them and a huge waste of your hard-earned money. It also burdens the other employees who aren’t sure what to do with this new person.
Answers to questions like: where do Web pages come from? What are all those brackets in the text, anyway? How much HTML do I have to learn? How can I get started quickly? What kinds of HTML authoring tools are available to me?