Building Ease of Use Into the IBM User Experience  

This paper provides an overview of the process and organizational transformation that IBM has gone through in improving the user experience with our offerings.

Vredenburg, K. IBM (2003). Articles>Web Design>User Experience>Case Studies

Seven Reasons Why Web Apps Fail

I’m not one to believe that we’re in a Bubble 2.0 or anything like that (aren’t we always bubbular?), but here are a few ideas about why some of the web apps out there fail.

Porter, Joshua. Bokardo (2006). Articles>Web Design>Programming>User Experience

Modeling User Workflows for Rich Internet Applications

As Rich Internet Applications (RIAs) become more advanced, the tasks, problems, and processes they address become increasingly complex, making it more important than ever to accurately model user workflows. Early Internet applications were often narrowly focused in scope, and the steps were relatively simple and sequential, for example, purchasing items through simple e-commerce, reserving hotel rooms, or renting cars. But as productivity applications move toward a web-based distribution model, the tasks become more complicated.

Hogue, David. Adobe (2008). Articles>Web Design>User Experience>Flash

The Web 2.0 Experience Continuum

There’s been a lot of talk about the technology of Web 2.0, but only a little about the impact these technologies will have on user experience. Everyone wants to tell you what Web 2.0 means, but how will it feel? What will it be like for users?

Saffer, Dan. Adaptive Path (2005). Articles>Web Design>User Experience

Web 2.0: Mistaking the Forest for the Trees?

Think of Web 2.0 as more of a concept than a person, place or thing and you'll find firmer ground. Even better, spend some quality time with O'Reilly's lengthy essay. Finally, keep in mind that the lion's share of Web 2.0 discussion is from a technological perspective; it hasn't yet filtered down to the information architecture, interaction design and similar discussion lists.

Rogers, Dave. GotoMedia (2006). Articles>Web Design>User Experience>Interaction Design

Turning on the Lights in Your Online Business

Ecommerce websites are typically set up as if they were just glorified catalogs: a list of products, some pictures, brief descriptions, and an order form. No human interaction at all.

Oxer, Jonathan. Internet Vision Technologies (2007). Articles>Web Design>User Experience>E Commerce

Personalizing the User Experience on ibm.com  

In this paper, we describe the results of an effort to first understand the value of personalising a website, as perceived by the visitors to the site as well as by the stakeholder organisation that owns it, and then to develop a strategy for introducing personalisation to the ibm.com website.

Karat, C.M., C. Brodie, J. Karat, J. Vergo and S.R. Alpert. IBM (2003). Articles>Web Design>User Experience>Personalization

Experience Attributes: Crucial DNA of Web 2.0

The industry has spent a lot of time defining Web 2.0 and mapping its DNA. But as we attempt to emulate the fast-growth success of the Web 2.0 darlings, we need to zero in on the parts of the DNA that actually create this noteworthy new value.

Schauer, Brandon. Adaptive Path (2005). Articles>Web Design>User Experience>Social Networking

The User Experience of Enterprise Software Matters

I can’t tell you how many frustratingly unusable enterprise Web applications I’ve encountered during my 12 plus years in corporate America. As important as the user experience of enterprise software is to a business’s success, why isn’t its assessment usually a factor in technology selection?

Sherman, Paul J. UXmatters (2008). Articles>Web Design>User Experience>Assessment

The User Experience of Enterprise Software Matters: Part 1

There’s one area that I believe user experience has lagged behind: the enterprise software space. I can’t tell you how many frustratingly unusable enterprise Web applications I’ve encountered during my 12 plus years in corporate America. As important as the user experience of enterprise software is to a business’s success, why isn’t its assessment usually a factor in technology selection?

Sherman, Paul J. UXmatters (2008). Articles>Web Design>Content Management>User Experience

The User Experience of Enterprise Software Matters, Part 2: Strategic User Experience

In this column, I’ll provide a technology selection framework that can help enterprises better assess the usability and appropriateness of enterprise applications they’re considering purchasing, with the goal of ensuring their IT (Information Technology) investments deliver fully on their value propositions.

Sherman, Paul J. UXmatters (2009). Articles>Web Design>Content Management>User Experience

Are URL Shorteners A Necessary Evil, Or Just Evil?

What started out as something people did via e-mail and bookmark-sharing services like Delicious, is now moving to Facebook, Twitter, and other social broadcasting services. It is just so much more efficient to share a link once with all your friends and followers than to send it to each one individually.

Schonfeld, Erick. TechCrunch (2009). Articles>Web Design>User Experience>Social Networking

Great Designs Should Be Experienced and Not Seen

When things are going well in a design, we don't pay attention to them. We only pay attention to things that bother us. The same is true with online designs. We attend to things that aren't working far more than we attend to things that are. When the online experience frustrates us, we pay attention to its details, often because we're trying to figure out some way to outsmart it.

Spool, Jared M. User Interface Engineering (2009). Articles>Web Design>User Experience>User Interface

Designing with Psychology in Mind: 5 Principles from Psychology that we Can Use to Inform Web Design  

When we as web designers create screens we are defi

Porter, Joshua. Bokardo.com (2009). Presentations>Web Design>User Experience>Cognitive Psychology

Visual Decision Making

User interface experts are often suspicious of the role of visual aesthetics in user interfaces—and of designers who insist that graphic emotive impact and careful attention to a site’s visual framework really contribute to measurable success. Underneath the arguments, I see a fundamental culture clash.

Lynch, Patrick. List Apart, A (2009). Articles>Web Design>Visual Rhetoric>User Experience

Understanding the Persuasive Flow

Wiggly, distracting, or poorly placed ads irritate users. Worse, they teach site visitors to ignore whole sections of layout. Yet some online ads work. They capture visitors visually, and present an engaging hook. They get visitors to click. Even, at times, from the home page. So what's the difference?

Michaels, Mary M. UI Design Newsletter (2007). Articles>Web Design>Marketing>User Experience

Usability Matters: Software Development and the Balancing Act Between Design and Usability

Marketing departments – especially in IT – like to speak in the modern lingo about a product’s innovative “Look and Feel”. While “Look“ refers to the design of the solution, “Feel” means usability, the quality of use. Developers of Content Management Systems and other enterprise IT solutions have to walk a fine line to meet the exacting demands of users in both areas. But in recent years a clear trend has become apparent: There is a drive towards the modern, “cool” product design where at a minimum usability takes a back seat, often to its detriment.

Bodemann, Jörn. Content Wrangler, The (2009). Articles>Web Design>User Experience>Usability

Defining Social Media Settings

As we explore what social technologies can offer and the boundaries they can cross—boundaries that had confined the traditional Web—UX professionals must now take up a new design challenge. We must address the changing needs for social media and facilitate users’ taking better advantage of everything social media has to offer.

Asad, Junaid. UXmatters (2009). Articles>Web Design>Social Networking>User Experience

Online Advertising: Factors That Influence Customer Experience

In this article, I’ll discuss the cognitive elements at the intersection of advertising and human behavior. By taking an approach to advertising that looks at the impact psychological factors have on customer behavior, I’ve learned that customers respond directly to online advertisements, as we can see from their emotions, behavior, and interactions on the Web.

Kirmani, Shazeeye and Shamugam Rajasekaran. UXmatters (2009). Articles>Web Design>Marketing>User Experience

Understanding the Experience of Social Network Sites

Although social networking sites have become the commonplace over the past eight years since the introduction of Friendster in 2002, designers have not yet explored two important notions: 1) What kind of social experience do social networking sites foster?; and 2) Do social networking sites encourage community?

Zollers, Alla. Johnny Holland (2009). Articles>Web Design>Social Networking>User Experience

Experience Themes

When a screenwriter can summarize a story in one sentence, he has a compass that can guide him throughout the writing process. Cindy Chastain chronicles how we can translate this approach to help us remember the quality and value of the experience we intend to deliver.

Chastain, Cindy. Boxes and Arrows (2009). Articles>Web Design>User Experience>Collaboration

Non-UX Designers Can Pay Attention to User Experience Too!

Concepts, principals, and parts of User Experience Design can often times be difficult to approach—and this tends to create barriers with new bloggers. This begs the question: Do ordinary bloggers have to worry about UX Design?

Leggett, David. Fuel Your Blogging (2009). Articles>Web Design>User Experience>Blogging

Scenario Girl

The site focuses on web usability, user research, usability testing, accessibility and standards focused design.

Herrod, Lisa. Scenario Girl. Resources>Web Design>User Experience>User Centered Design