もしユーザが、いつもウェブサイトの間違えたセクションを開いているなら、ラベリングの改良から、構造の明確化まで、幅広い改善策がある。
Nielsen, Jakob. U-Site (2006). (Japanese) Design>Web Design>Information Design>User Centered Design
Accessibility Humanized: A User-Centred Approach to Web Accessibility
Most web developers act in blindness when they design accessible websites, since they know next to nothing about disabled people and the technology they use. Accessibility guidelines and validation tools doesn't provide this insight. Accessibility should rather be approached from a user centred perspective.
Olsen, Henrik. GUUUI (2004). Design>Web Design>Accessibility>User Centered Design
The Aesthetic Imperative: Four Perspectives on Aesthetics to Impact the User Experience
Aesthetic value can and should be part of the total design effort, including the information architect's perspective to achieve a 'total integrative experience.' Here are four ways to think about aesthetics and beauty to structure and focus the dialogue with UX peers: visual designers, programmers, content producers, strategists, etc.
Gajendar, Uday. IAsummit (2004). Design>Web Design>User Centered Design
Afraid So: Horrible Web Monstrosities
Here they come. Nightmare web sites that, from a usability perspective, are horrid monsters. When you're tired and in a hurry, you want a web site to quickly and easily provide relevant content to you, so you can solve a problem or perform some task. Discover common hideous impediments to web usability. WARNING: Not for the faint hearted!
Streight, Steven. Blogger.com (2004). Articles>Web Design>Usability>User Centered Design
AIGA Experience Design - Past, Present and Future
At the end of April 2002, the AIGA Experience Design SIG will hold its first joint Forum as part of CHI 2002. Intended to be the first of several collaborative ventures to bring the Experience Design communities of practice together, the success of the forum marks a milestone in the life of the AIGA ED group.
Malone, Erin. Boxes and Arrows (2002). Design>Web Design>User Centered Design
Altruistic vs. Narcissistic Web Sites
Users are repulsed by web sites that are narcissistic, egotistic, corporate-speak, hard to understand, and difficult to use. Users are attracted to and enjoy web sites that are altruistic, user-prioritized, user-focused, easy to understand, easy to use, and full of fresh, relevant content.
Streight, Steven. Blogger.com (2004). Articles>Web Design>User Centered Design>Usability
Ambient Findability: Findability Hacks
Findability is one of the most thorny problems in web design. This is due in part to the inherent ambiguity of semantics and structure. We label and categorize things in so many ways that retrieval is difficult at best. But that’s only the half of it. The most formidable challenges stem from its cross-functional, interdisciplinary nature. Findability defies classification. It flows across the borders between design, engineering, and marketing. Everybody is responsible, and so we run the risk that nobody is accountable.
Morville, Peter. List Apart, A (2005). Design>Web Design>User Centered Design>Search
Site visitors crave the sense that someone is there, within and behind your Web pages, your emails and newsletters. Dealing with the bare technology of online interactions is a cold experience for many, or even most of us. It makes us feel anxious. Technology isn't warm. It has no heart. It neither understands us, nor cares for us. For many Web sites, whether for businesses or organizations, we simply plug in and play the bare technology - the super-duper means of information delivery. All the site visitor sees and feels is the design, the interface, the links and the clicks. The experience is about as warm and human as banking with an ATM machine.
Spool, Jared M. User Interface Engineering (2002). Articles>Web Design>User Centered Design>Usability
Audience-Driven Web Design: An Application to Medical Web Sites

We begin by identifying the problem of defining medical Web site credibility and then identify the gap in Web design research, a gap that fails to identify or address specific audience needs in Web site design. We then present our process for identifying and fulfilling specific audience needs, describe a framework, and present a case study in audience-driven Web design using the framework to guide the discussion.
Swenson, Jenni, Helen Constantinides and Laura J. Gurak. Technical Communication Online (2002). Design>Web Design>User Centered Design>Biomedical
Balancing Visual and Structural Complexity in Interaction Design
Usability is based on principles such as 'Less is more' and 'Keep it simple, stupid'. But there is more to simplicity than meets the eye. By reducing visual complexity at the cost of structural simplicity, you will give your users a hard time understanding and navigating the content of a web site.
GUUUI (2003). Design>Web Design>Interactive>User Centered Design
Banner Blindness: Old and New Findings
Users rarely look at display advertisements on websites. Of the four design elements that do attract a few ad fixations, one is unethical and reduces the value of advertising networks.
Nielsen, Jakob. Alertbox (2007). Design>Web Design>Ethics>User Centered Design
Benutzertests durch Spurenverwertung 
In most cases a technical writer cannot do any user tests. If you have access to the user log of a web server you can derive quite interesting facts like how often and how long a specific page was viewed and how the surfers navigated.
von Obert, Alexander. Techwriter.de (2003). (German) Design>Web Design>User Centered Design>Log Analysis
There is an astonishing amount of disbelief that the users of web pages have learned to scroll and that they do so regularly. Holding on to this disbelief--this myth that users won't scroll to see anything below the fold--is doing everyone a great disservice, most of all our users.
Tarquini, Milissa. Boxes and Arrows (2007). Design>Web Design>Information Design>User Centered Design
Boxes and Arrows is the definitive source for the complex task of bringing architecture and design to the digital landscape. There are various titles and professions associated with this undertaking—information architecture, information design, interaction design, interface design—but when we looked at the work that we were actually doing, we found a “community of practice” with similarities in outlook and approach that far outweighed our differences. Boxes and Arrows is a peer-written journal dedicated to discussing, improving and promoting the work of this community, through the sharing of exemplary technique, innovation and informed opinion.
Boxes and Arrows. Journals>Web Design>User Centered Design>Interaction Design
It takes research, humility, and skill to truly understand your customers well enough to serve them better than your competitors.
Cooper, Alan. Cooper Interaction Design (2002). Design>Web Design>Consulting>User Centered Design
Checking Out or Getting Out? Reasons for Shopping Cart Abandonment
People used to abandon online shopping carts because they didn't understand how online shopping works. Now, it's because they do.
Janisch, Troy. Icon Interactive. Design>Web Design>E Commerce>User Centered Design
Customer Experience Meets Online Marketing at Brand Central Station
'Customer Experience' is all about how your prospective and current customers perceive your company, based on the effort they had to expend accomplishing the above tasks. If the word 'brand' pops into your head, you may go to the head of the class.
Sterne, Jim. Boxes and Arrows (2002). Design>Web Design>User Centered Design
Customer Support on the Web: Don't Call Us, We'll Call You
Sometimes, when a customer looks for contact information for Customer Support, it is hidden from view or buried beneath layers of menus. Some companies even deliberately hide their contact information, because they simply don't want customers to contact them. So, what factors should you consider if your goal is providing more optimal customer support on the Web?
Szuc, Daniel. UXmatters (2007). Articles>Web Design>User Centered Design>Help
Web designers frequently suffer under the illusion that other people look at their web pages the way we do. This is wrong. Designers need to develop the skill of looking at their designs through naïve eyes.
Hunt, Ben. Web Design From Scratch (2006). Design>Web Design>User Centered Design
Designing for Real People: Additional Lessons for Web Design from Mall and Retail Design
Suggests lessons from bricks-and-mortar retailers that can be applied to web design.
Carliner, Saul. Boxes and Arrows (2003). Design>Web Design>User Centered Design>Usability
Developing and Maintaining a Successful Web Site: How to Keep Visitors Coming Back 
How do you develop and maintain a successful web site? What makes a person come back to one organization's web site, but not another's? Several key factors contribute to making a web site successful: defining the appropriate information and organizing it so it's easily found, assembling a well-rounded web team, developing a web style guide, choosing the appropriate tools, and maintaining the information on a regular basis.
Dimick, Sharlyn A., Thomas G. Acree, Leslie K. Gasser Jeffery T. Penka and Matthew K. Wise. STC Proceedings (1996). Design>Web Design>User Centered Design
ecommUSE user experience strategy
The first objective of this research was to build up substantive knowledge about which specific factors make customers trust e-commerce websites. The second objective was to build up and validate methodological knowledge in the form of tools that HCI practitioners can use to design and evaluate trust-shaping factors in e-commerce websites. On the basis of literature on trust and e-commerce surveys, a first model of trust in e-commerce (MoTEC) was developed. Through user tests, the initial model was refined to increase its descriptive power. The final MoTEC model contains four main dimensions, containing components and subcomponents.
Egger, Florian N. Eindhoven University (2003). Books>Web Design>User Centered Design>E Commerce
State-of-the-art usability engineering should eliminate user errors. But in the real world, those users (the majority) who do not read instructions and prefer to 'figure things out as they go' are inevitably going to come unstuck occasionally. In these situations, interface designers must ensure that the feedback provided is as helpful as possible in setting the user back on the right track. Unclear and unhelpful error messages tend to mean that errors will recur, or take longer to resolve. The resultant frustration can lead users to mistrust the interface or even abort the task in question. This result can be disastrous, if for example it happens during the course of an online reservation or purchasing process.
Gaine, Frank. Frontend Infocentre (2000). Design>Web Design>User Centered Design
Effects of Link Arrangement on Search Efficiency
The subjects that used the 155-link Web pages had a significantly faster search time using a three-column link arrangement, while the two-column link arrangement had the slowest search time. Results for the 30-link Web pages did not show a significant difference in search times for any specific link arrangement.
Dietrich, Jon, Karen Gordon and Marc Wexler. SHORE (1997). Design>Web Design>User Centered Design>Usability
Engagement: The Definition Debate
I know what engagement is (everyone does), but I don't know what it means or how to explain it, let alone how to measure it. In a digital marketing context, I think it's one of those words that everyone understands but can't define.
Mason, Neil. ClickZ (2007). Articles>Web Design>User Centered Design
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