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426. #20288 Cascading Stylesheets and Dynamic HTML Have you been frustrated by the limitations of HTML as you have struggled to present information attractively on a Web page? Have you used common work-around methods such as setting up complex tables for text layout and creating special text effects with a graphics package? Cascading Style Sheets offers a way to produce desired layout effects through HTML. If we are programmatically inclined, we can use Dynamic HTML to increase interactivity. We will demonstrate methods for using Cascading Style Sheets and Dynamic HTML to design Web pages and point out design limitations we still need to be aware of. Randolph, Elaine F. and Jeff Randolph. STC Proceedings (1998). Design>Web Design>CSS>DHTML 427. #18281 Cascading Versus Indexed Menu Design If there is one basic truism about the Web it is that every designer has their own opinion concerning the best method for presenting menu items on a web page. Two common ways to present menus are to either hierarchically cascade the menu items upon mouse-over, or to simply place most, if not all, of the menu items in a categorical index. Cascading menus have the advantage of requiring little screen real estate. However, they have been much maligned for several reasons. First, it is sometimes difficult to use for the reason that users must precisely control their mouse movements in order to select the correct menu item. It becomes increasing difficult with the number of levels a user must navigate. Second, cascading menus hide menu information until the user positions the mouse over the menu level above it. Bernard, Michael and Chris Hamblin. Usability News (2003). Design>Web Design>Usability 428. #19347 The Case Against Micropayments Micropayments are back, at least in theory, thanks to P2P. Micropayments are an idea with a long history and a disputed definition - as the W3C micropayment working group puts it, '... there is no clear definition of a 'Web micropayment' that encompasses all systems,' but in its broadest definition, the word micropayment refers to 'low-value electronic financial transactions.' Shirky, Clay. OpenP2P (2000). Design>Web Design>E Commerce>Micropayments 429. #20289 The Case for Web Architecture: A Communication Process Approach to Retail Web Site Development How is commercial Web site development informed by management decisions, marketing needs, business requirements, and consumer behavior and psychology (in short, the complex rhetorical situation surrounding commercial Web site development)? And how can the development process inform the formulation of a more effective Web commerce solution? I argue that the sense of community on the Web is the building block of retail Web commerce. I use a case study to show that using a communication process model can be an effective method of assessing market needs, business requirements, management decisions, and technology in the development of a retail Web solution. Chu, Steve W. STC Proceedings (1998). Design>Web Design>Information Design>Rhetoric 430. #13222 In our attention to style and technology, we often overlook a vital element in the web design mix: narrative voice. Cloninger, Curt. List Apart, A (2001). Design>Web Design>Rhetoric 431. #28441 Artorg.co.uk is an online community for artists and designers. At first view, this is a really nice-looking site. It has an appealing, soft colour scheme offset with well-chosen graphics, and the content appears solid and orderly. Hunt, Ben. Web Design From Scratch (2006). Design>Web Design>Redesign>Case Studies 432. #22461 Case Study - Building a Usable Site A website can be both attractive and easy to use. Usability and good looks aren't mutually exclusive and one doesn't necessarily have to negate the other. SitePoint (2002). Design>Web Design>Usability>Case Studies 433. #28440 Case Study: Business Improvement Network Redesign The Business Improvement Network is a highly successful free club for quality improvement professionals who meet together to share their knowledge and experience. A busy website serves the network's needs well, attracts new members every week, and gives members access to lots of free information. Hunt, Ben. Web Design From Scratch (2006). Design>Web Design>Redesign>Case Studies 434. #28016 IBM was contracted to provide a new Air Defence Command and Control (ADCC) system for the Royal Air Force. The IBM Human Factors (HF) team was responsible for the design of the operations room, workstations and the graphical user interfaces. Because the project was safety-related, IBM had to produce a safety case. One aspect of the safety case was a demonstration of the operational effectiveness of the new system. This paper is an in-depth case study of the user testing that was carried out to demonstrate the effectiveness of the system. Due to time constraints the HF team had to observe five participants working simultaneously. Further, to provide a realistic operational environment, up to twenty-eight operators were required for each test. The total effort for this activity was four person-years. The paper will detail the considerations, challenges and lessons learned in the creation and execution of these multi-user user tests. Hey, Elliott. Journal of Usability Studies (2006). Articles>Usability>Web Design 435. #28442 Case Study: Foruse.com Redesign www.foruse.com is the web site of Constantine and Lockwood. Have a look at their home page to learn more about them. This case study incorporates a brief critical review of the home page, plus a redesign. Hunt, Ben. Web Design From Scratch (2005). Design>Web Design>Redesign>Case Studies 436. #19761 A Case Study of Context-Sensitive Web Application Help Using the WebHelp API Discussion of the particular case of an interactive web design to create online user assistance for three distinct audiences: creative artists; Homebuilder sales staff; individual homeowners. Daigle, John. HyperTexas (2003). Design>Web Design>Help 437. #26259 Welcome to the murky world of search engine optimization (SEO). Before you throw your hands up in frustration, I have good news for you: You can learn how to reverse-engineer your archrivals' tactics and join them at the top of the search results heap. Spencer, Stephan. GotoMedia (2005). Design>Web Design>Search>Search Engine Optimization 438. #22872 Caught in the Web: An Intranet Adventure As the World Wide Web rapidly evolves, as philosophies for designing online documents change, and as technologies grow ever more sophisticated the technical communicator is presented with many challenges. What are the most eflective methods for structuring, authoring and maintaining online documents? What are the best tools and formats to use for the construction of a documentation Web site? What kinds of technical decisions must the designer or writer make? HTML or PDF? GIF or JPEG? Can several text and graphics formats be combined into one seamless site? What about hypertext links - how many is too many? What is the best approach to building a prototype? Presenting it to users? Selling it to management? Many lessons can be learned before embarking on the journey. , . Cluff, Susan C. STC Proceedings (1997). Articles>Web Design>Intranets 439. #25222 The Cautious Writer, 2005: Protect Your Income I'm no expert on the economy, but I don’t see a lot of signs of growth and smiling faces in 2005. As writers, we are in the fortunate position of being able to protect ourselves against fluctuations in the economy, to some degree. To protect your own income over the next year, here are some suggestions. Usborne, Nick. Excess Voice (2004). Articles>Web Design>Writing 440. #14184 Celebrating Holidays and Special Occasions on Websites Even small holiday decorations can increase joy of use and make websites feel more current and more connected to users' lives and physical environment. The key is to commemorate without detracting from your users' main reasons for visiting the site. Nielsen, Jakob. Alertbox (2002). Articles>Web Design>Usability 441. #20920 The technical communication field lacks a place for on-line research in the historical, theoretical, and philosophical perspectives. For this reason, the idea of a Technical Communication Research Center was proposed as a way to help move the emphasis off of pedagogical and towards a more evenly balanced web site for technical communication research. Other sites are currently available for on-line research in technical communication, but not everything fits into the academic genre. We have found a market for a comprehensive research site in technical communication. The end product of TCRC will be devoted to both academics and professionals interested in both old and new research in their area of interest. Besides merely a research tool, the TCRC will also be a network for those working in the field. Through databases, email and periodical updates, the ultimate result of the end product is to connect technical communicators all over the world. Arko, Kirsti, Leroy Steinbacher, John Velat and Dennis Walikainen. Michigan Tech University. Articles>Information Design>Web Design 442. #14879 Is it better to have more items on a page and requiring fewer pages to be accessed (wide breadth), or to have fewer items per page and require more pages to be accessed (more depth)? Based primarily on studies reported three years ago by Larson and Czerwinski (1998) and Zaphiris and Mtei (1998), designers have been encouraged to construct broad, shallow sites. Bailey, Robert. Human Factors International (2001). Design>Information Design>Web Design 443. #21345 Challenging the Status Quo: Audi Redesigned In September 2000, Razorfish, Germany was tasked to redesign the main websites for Audi. In the process they explored workgroup software, utilized technology to support the brand ideals and challenged the status quo of current web navigation thinking by proposing a right handed navigation system. Kalbach, James. Boxes and Arrows (2002). Design>Web Design>Case Studies 444. #22784 Change the Color of Visited Links People get lost and move in circles when websites use the same link color for visited and new destinations. To reduce navigational confusion, select different colors for the two types of links. Nielsen, Jakob. Alertbox (2004). Design>Web Design>Usability>Color 445. #23513 Change the Constraint, Change the Guidelines From a usability perspective are we letting inertia stop us from going and searching for the real new issues which constrain web sites from achieving their goal, or are we moving on, forgetting the last war, and actively out looking for that new constraint and seeking to write the new rules for a world where broadband is ubiquitous? Anderson, David J. UIdesign (2004). Design>Web Design>Usability 446. #28951 Change vs. Stability in Web Usability Guidelines A remarkable 80% of findings from the Web usability studies in the 1990s continue to hold today. Nielsen, Jakob. Alertbox (2007). Articles>Web Design>Usability>Standards 447. #21536 Character Entities in HTML and XHTML This area includes a variety of references and tools such as: reference charts; important articles; and helpful tools. 448. #25064 Characteristics of Web Site Content Web site content must be recrudescent, repositorial, refluent, and rectilinear. What? Here's an innovative treatment of the essential attributes of online text. Find out why great web site content generally has these 14 characteristics that start with a "R". Streight, Steven. Blogger.com (2005). Articles>Web Design>Content Management>Usability 449. #22171 Characterizing Audience for Informational Web Site Design Presents a sample of audience analysis results and discusses how they were used to make design decisions. Reflects on the strategy, the insights gained from the data, and the impact of the results on the subject Web site. Turns, Jennifer and Tracey S. Wagner. Technical Communication Online (2004). Articles>Web Design>Audience Analysis 450. #10407 This article is intended to make Web designers more aware of the qualities of heuristics by presenting a framework for analyzing the characteristics of heuristics. The framework is meant to support Web designers in choosing among alternative heuristics. We hope that better knowledge of the backgrounds, potentials, and limitations of heuristics will contribute to the professional expertise in the field. Our second goal is to make those who develop and present heuristics more aware of the information their users need. Thus, we try to increase the usability of heuristics. de Jong, Menno D.T. and Thea van der Geest. Technical Communication Online (2000). Design>Web Design>Assessment>Usability
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