Color Forecasting

Every year I look forward to the Communication Arts issue that has the color predictions for the coming year. Mostly because I'm fascinated with the subject, but also because I want to see the funny color names they come up with.

Poynter Online (2004). Design>Publishing>Prepress>Color

Does Color In The Office Replace Color in the Print Shop?

Color printing has been a profitable application for print shops. Whether it be marketing collateral materials (brochures and the like), posters and signage or coupons, color documents have been the exclusive domain of offset printing.

Crowley, Ed. On Demand Journal (2004). Design>Publishing>Prepress>Color

Personalized Color Communications

Four firms discuss the benefits of color variable data printing, such as creating marketing campaigns and experiencing up to a 40 percent rate of return.

Miley, Michael. PennWell (2004). Design>Publishing>Prepress>Color