Implementing structured authoring with XML allows organizations to create better content. The addition of hierarchy and metadata to content improves reuse and content management. These benefits, however, must be weighed against the time and money required to implement a structured authoring approach. The business case is compelling for larger writing organizations; they will be the first to adopt structured authoring. Over time, improvements in available tools will reduce the cost of implementing structured authoring and make it affordable for smaller organizations.
O'Keefe, Sarah S. Scriptorium (2002). Design>Publishing>Information Design>XML
After spending a week of toil and labor in the Semantic Web mines, I've returned to the surface, to the sweetness and light of the XML developer community. And what do I find but a crisis about the XML part of the technical book publishing industry, as well as a monster thread about character entity names.
Clark, Kendall Grant. XML.com (2003). Articles>Publishing>Information Design>XML
What Do Movable Type and XML Have in Common?

Compares Gutenberg's invention of the movable type to the creation of XML. But where movable type changed the “economics of a mechanical process,” XML changed the “economics of content authoring, formatting, and customization.”
O'Keefe, Sarah S. Intercom (2008). Articles>Information Design>Publishing>XML
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