http://tc.eserver.org/dir/Careers/Management/Financial/ROI A listing of the most recently indexed works about Careers and Management and Financial and ROI in the field of technical communication. en-us Copyright (c) 2005-08 by the EServer. All rights reserved. tclib-editorial@eserver.org (TC Library Editorial Board) webmaster@eserver.org (Geoffrey Sauer) http://tc.eserver.org/images/newlogo.gif http://tc.eserver.org/dir/Careers/Management/Financial/ROI http://tc.eserver.org/31303.html http://tc.eserver.org/31303.html As communicators, we are increasingly under the gun to demonstrate the return on investment for our work. But using ROI formulas that attempt to pin down hard financial gains may actually reduce our potential credibility and influence. There's a new language and strategy for communicators that can help us move from being messengers to managers of corporate assets.