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	<title>Careers&gt;Consulting&gt;Marketing</title>	<link>http://tc.eserver.org/dir/Careers/Consulting/Marketing</link>
	<description>A listing of the most recently indexed works about Careers and Consulting and Marketing in the field of technical communication.</description>
	<language>en-us</language>
	<copyright>Copyright (c) 2005-08 by the EServer. All rights reserved.</copyright>
	<managingEditor>tclib-editorial@eserver.org (TC Library Editorial Board)</managingEditor>
	<webMaster>webmaster@eserver.org (Geoffrey Sauer)</webMaster>
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		<title>Careers&gt;Consulting&gt;Marketing</title>
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		<title>Your Own Best Ad: Promoting Yourself as a Contractor</title>
		<link>http://tc.eserver.org/31965.html</link>
		<guid>http://tc.eserver.org/31965.html</guid>
		<description>Most contractors can&apos;t afford the time or money to advertise. If they can, there probably aren&apos;t many places where an ad would reach potential clients anyway. By default, then, your reputation as a contractor rests on your behavior at each job. Leave a happy client behind at the end of each job, and you&apos;ll soon start a word-of-mouth campaign that will keep you employed the rest of your working life.</description>
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		<title>The Art of Selling: Your Sales Techniques Must Fit the Product and the Times</title>
		<link>http://tc.eserver.org/19564.html</link>
		<guid>http://tc.eserver.org/19564.html</guid>
		<description> A successful marketing representative shares her secrets on proven ways to sell writing consulting services.</description>
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		<title>Schmoozing for Profit: Choose Your Event Carefully, then Start Working the Room</title>
		<link>http://tc.eserver.org/19585.html</link>
		<guid>http://tc.eserver.org/19585.html</guid>
		<description> Two short years after the fortunes of many high-tech companies have all but dried up, Peter Zvalo discusses how schmoozing can ease the challenge of marketing technical documentation services.</description>
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		<title>The Last Ditch Sales Pitch</title>
		<link>http://tc.eserver.org/13564.html</link>
		<guid>http://tc.eserver.org/13564.html</guid>
		<description>I recently encountered a young web entrepreneur who understands that in business, &apos;no&apos; doesn&apos;t necessarily mean &apos;never,&apos; and that a last ditch sales pitch can pay off - maybe not today or tomorrow, but some day. It&apos;s a wise investment because one sales letter can be adapted and personalized for many different uses over time. And it can help you retrieve prospects you thought you had lost!</description>
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