Client Buy-In

It's not about what software you use, or how you organize your document, or how big the document is; but about whether the expectations the client has set, have been met. The question is, then, how do we assure we're meeting all the client's expectations? The answer is client buy-in.

Mink, Don. BA Collective (2007). Careers>Consulting>Business Communication>Collaboration

Finding Your Way: John Deveney, ABC, Discusses His Views on Consulting

Natasha Spring talks with John Deveney about the success of his consulting firm, client relationships, technology, and the challenges he has faced.

Spring, Natasha and John Deveney. Communication World Bulletin (2005). Careers>Consulting>Business Communication>Case Studies

Getting Started on Your Assignment

This is the first of a series of articles on BA consulting. This is some of my perspective on starting your consulting assignment as a BA, and understanding the organization that you're working with. This first article: Start your BA assignment with a bang and will be followed by two additional articles discussing requirements basics, followed by closing the project.

Furey, Jim. BA Collective (2007). Careers>Consulting>Business Communication

Great Consulting Starts with Skills That Matter

Many organizations are looking to communicators for a different set of services than those traditionally delivered. “Teach our managers to communicate better,” leaders say. “Help us make smarter decisions and be more efficient,” they plead. “Help me deliver messages better in front of our audiences,” they implore. At the same time, communicators work tirelessly to get to the leadership table, stay there and have real influence. We’re all working toward the same end: strategic thinking and implementation that truly impacts the business. For some, operating more like a consultant, even while continuing to work inside the organization, makes more sense. But how do you transition to such a model?

Wilson, Stacy. Communication World Bulletin (2005). Careers>Consulting>Business Communication

The Last Ditch Sales Pitch

I recently encountered a young web entrepreneur who understands that in business, 'no' doesn't necessarily mean 'never,' and that a last ditch sales pitch can pay off - maybe not today or tomorrow, but some day. It's a wise investment because one sales letter can be adapted and personalized for many different uses over time. And it can help you retrieve prospects you thought you had lost!

Reimer, Heather. Write Thinking (2002). Careers>Consulting>Marketing>Business Communication

Stand and Deliver

You've got thirty seconds to sell your work to the well dressed nemesis who's paying you. Handle the next few moments gracefully, and the project will be one you can be proud of. Flub an answer, and you can kiss excellence goodbye. Are you prepared? Can you deliver?

Sleight, David. List Apart, A (2007). Careers>Consulting>Business Communication