http://tc.eserver.org/dir/Careers/Business-Communication/Proposals/Persuasive-Design A listing of the most recently indexed works about Careers and Business Communication and Proposals and Persuasive Design in the field of technical communication. en-us Copyright (c) 2005-08 by the EServer. All rights reserved. tclib-editorial@eserver.org (TC Library Editorial Board) webmaster@eserver.org (Geoffrey Sauer) http://tc.eserver.org/images/newlogo.gif http://tc.eserver.org/dir/Careers/Business-Communication/Proposals/Persuasive-Design http://tc.eserver.org/14509.html http://tc.eserver.org/14509.html Constructivism is a cognitive theory stating that people construct understanding based on what they already know or understand and that more cognitively complex people can better take and understand others’ perspectives and hence, design more persuasive messages. As the key to proposal writing is persuasion, and the key to persuasion is understanding, applying this theory provides us a general strategy for all proposal writing: first, collect information to establish our own context-related constructs and interpretive schemes and to understand those of our reader; then, make all the writing decisions based on the understanding achieved.