Issues of Saliency and Recognition in the Search for Web Page Bookmarks
Describes the effect of bookmark naming on bookmark recognition. The purpose was to provide empirically-determined guidelines for web producers on how to title pages in order to optimise the recognition of bookmarks by users, and to increase the rate of revisitation as a result.
Poole, Alex. Alex Poole (2005). Books>Information Design>Usability>Web Browsers