"Self-Googling" -- searching for your own name on the popular Google search engine -- may seem like an innocuous act of vanity, but a University at Buffalo communications professor recommends it as a shrewd form of "personal brand management" in the digital age.
As you blog, remember that you have a relationship with your readers -- a relationship that requires you to disclose any important information, especially monetary, that might bias your views. Don't ruin relationships with those around you by revealing private details of their lives without approval. Ensure you don't represent your company in a negative light. And choose balanced, honest posts rather than sensationalism.
How can you enable readers to naturally find the content in your archives? How can you make the hundreds of posts you write more visible and prominent, especially if readers are looking for it? This is partly what the field of findability is all about. You can implement several easy aggregation techniques to increase the findability of your content. You can add tags and categories to your posts, and readers can navigate your content this way.
One of the most common pieces of advice for bloggers is to find a niche that you can dominate — the smaller the niche, the better, because all of the bigger niches are already dominated by bigger blogs. This advice is fine if you’re trying to sell a product to a specific group of potential customers, but if you’re trying to grow a blog with as big a readership as possible, I think niche blogging is dead wrong.
When news reports announced that Apple Computer was suing unnamed individuals (presumed to be employees) who had allegedly leaked information about a prototype Apple product to several blog news sites, it raised a number of questions. What does the lawsuit mean for freedom of expression and the role of journalists who serve an information-hungry audience? How will the courts balance the fundamental right of freedom of expression against a company's claims that trade secrets have been violated on a blog?
Has your communication department considered starting a blog about your company, or even getting the CEO to start his or her own blog? There's another department that usually frowns on such endeavors: the legal department.
Jurgen Habermas's theory of the public sphere provides a model of idealised democratic debate. Three major features of this model can be identified - universal access, rational debate, and a disregard for rank. This essay analyses the Slashdot model, and use it to examine Slashdot, a popular Web site, as an actualisation of public space.
Weblogs and knowledge-logs, or 'blogs' and 'klogs,' have emerged into the post-dot.com bubble online world as a notable (and often non-commercial) social phenomenon. While some hear echoes of Web homepage voices from the mid-1990s, the blogging phenomenon during the Iraq war may have taken Web cybercultures in new directions.
One of the challenges with wikis (or at least with Mediawiki) is figuring out how to title pages that all belong to the same product or group. I spent a bit of time researching best practices with this and didn’t come up with a clear answer. I tried to also figure out why I’d never come across this page titling conundrum before.
Sun Microsystems' policies about employee blogging: "You are encouraged to tell the world about your work, without asking permission first, but we expect you to read and follow the advice in this note."
The best way to approach the question “Is Twitter for me?” is to ask questions. Once you get the answers, relax and try to digest the information. Here is a list of 10 questions newbies should be asking.
When choosing a blog platform, you have a variety of options: Drupal, Movable Type, Typepad, Blogger, Joomla, Expression Engine, WordPress.com, self-hosted WordPress, and others. But when you start researching the options, WordPress seems to have at least 10 main strengths over its competitors.
Being boring is sin #3 in my list of the seven deadly sins (which include being fake, irrelevant, boring, unreadable, irresponsible, inaccessible, and inattentive). Perhaps a more tactful way of saying something is boring is to say the writer neglects to “keep the audience’s attention.”
List of the most recommendable news feeds for technical writers and technical communicators in alphabetical order — covering technical documentation, technical communication, user assistance.
If ever there were a perfect tool for the corporate communication expert, blogging is it. Think of a blog as the 3D version of your capabilities, one in which you provide context and meaning to your work experience and expertise. So let's talk about how to blog well.
Considering the standard Twitter website is so basic, it's surprising it is so inaccessible. This Focus Twitter Greasemonkey script puts the favourite, reply and delete links into the keyboard tab order to make it easier for keyboard-only users to use Twitter.
I started the eSeminar making a case for why Twitter is the perfect platform for Technical Communicators. Twitter is the perfect platform for you to become an Information Facilitator. I also shared my personal reasons why I use and love Twitter.
Twitter.com is a web-based communications platform combining Instant Messaging and SMS that enables subscribers to its service to send short ‘status updates’ to other people. Beyond its hybrid platform, Twitter’s unique feature is its overarching question “What are you doing?”, which acts as a ‘guidance note’ on how users should phrase their postings. Although it is a ‘soft restriction’, meaning that other formats and styles are possible, this study investigates the extent to which users of Twitter are responding to the question.
Whether you're grappling with how to reach out to bloggers discussing your industry or contemplating creating a corporate blog, it's vital for you as a communicator to understand what's being said about your company in cyberspace—and how to play an active role in the dialog.
This research investigates what form of communication is made possible through the weblog and what its uses are for the future. Taking Habermas' theory, it will be investigated whether blogs offer a platform for what he calls the 'ideal speech situation'. Conditions for the ideal speech situation are that everyone has equal access to the communication, that there are no power differences between the participants and that the participants act truthfully towards each other.
When it comes to the usability of the presidential candidates' blogs, they all need some work from a usability standpoint. Applying good usability practices would make better use of campaign funds, attract young voters, and give candidates a better idea of what is important to the electorate.