Articles>Writing>Rhetoric>White Papers http://tc.eserver.org/dir/Articles/Writing/Rhetoric/White-Papers A listing of the most recently indexed works about Articles and Writing and Rhetoric and White Papers in the field of technical communication (and technical writing). en-us Copyright (c) 2005-08 by the EServer. All rights reserved. tclib-editorial@eserver.org (TC Library Editorial Board) webmaster@eserver.org (Geoffrey Sauer) http://tc.eserver.org/images/newlogo.gif Articles>Writing>Rhetoric>White Papers http://tc.eserver.org/dir/Articles/Writing/Rhetoric/White-Papers The Abstract Trap: Why Abstracts Are Bad for Persuasive White Papers http://tc.eserver.org/27779.html http://tc.eserver.org/27779.html Abstracts, also known as executive summaries, are bad. As a matter of fact, they are really bad, and I stand nearly alone in my opinion. Abstracts are those summaries that typically stand in front of the core content of a white paper. They tend to include the key points about the white paper. Eleven Tips on Terrific Titles http://tc.eserver.org/27789.html http://tc.eserver.org/27789.html Honestly, which white paper would YOU sooner read: 'Implications of Business Intelligence Methodologies on Operational Efficiencies: A Retrospective Study' or 'Six Things You Must Know about Data Warehousing'? This article offers eleven tips on putting together compelling titles for white papers. Getting Off the Starting Block: Practical Tips to Starting a White Paper http://tc.eserver.org/27790.html http://tc.eserver.org/27790.html Why are white papers so hard to write? Simply put, they require effort. Effort makes us sweat. Just the thought of working hard causes some people's blood to percolate. Seven Steps to Writing White Papers More Efficiently http://tc.eserver.org/27784.html http://tc.eserver.org/27784.html Read about a seven-step process used when writing write white papers and other complex documents. The Top Five Writing Mistakes in White Papers http://tc.eserver.org/27776.html http://tc.eserver.org/27776.html A compelling topic and an attractive design will initially draw readers to a white paper. But those readers may lose interest if the paper contains any of five common writing mistakes. Why a Good Title Makes a White Paper http://tc.eserver.org/27775.html http://tc.eserver.org/27775.html The title is your white paper's absolute first impression. In it rests success or failure for the words that lie beyond, waiting for a reader. If the title does not encourage someone to read further, the ink that coats your white paper will never be seen.