The Life of a Lone Writer

Lone writers are found across all industries, as junior- and senior-level employees, contract workers and direct employees. Sometimes, they’re not even the only writers in their company, but rather are the only writers in their division with either little to no contact — or little to nothing in common — with the other writers in other company divisions.

Potsus, Whitney Beth. TechCom Manager (2006). Articles>Writing>Business Communication>Workplace

Toward a Post-Technê: Or, Inventing Pedagogies for Professional Writing    

This article examines the concept of technê in relation to situatedness. Technê is conceived as techniques for situating bodies in contexts. Although many theorists and practitioners in technical communication are working from ecological and posthuman perspectives with regard to interface designs, this article argues for extending those perspectives to workplace and classroom situations. Starting from a Heideggerian reading of technê, the article moves toward the concept of post-technê, which remakes pedagogical techniques for writing and inventing in institutional contexts.

Hawk, Byron. TCQ (2004). Articles>Education>Business Communication>Technical Writing

Writing For the Market

If you’re a generalist, as most tech writers are, you write about many things in a variety of media with a number of objectives. Each new job involves determining who your audience is, what their needs are, and how your product or service can satisfy those needs. Then you need to recognize, understand, and adjust your writing so one time it appeals to the camper and the next time to the business owner.

Moore, W. Leonard. Technical Communication Center (2009). Articles>Business Communication>Technical Writing

“About Us” Doesn’t Have to be All “Ugh.”

No matter how beautifully designed, if a site’s voice doesn’t ring true, it’s easy to spot an “ugh.” Rather than using this section of a site like a congratulatory press release, consider approaching “About Us” like a magazine’s Editor Letter.

Vollenweider, Julie. Brain Traffic (2009). Articles>Web Design>Writing>Business Communication

Why Tech Writers Need To Understand Business: Yet Another Example...

For some years, people, myself included, have noted the lack of interest, even disdain, that many tech writers have for business issues. This reduces these writers' ability to affect company decisions, including decisions that may affect them. Writers from fine arts or English backgrounds can rarely discuss cost-justification in finance terms, so they have little input on buying decisions.

Perlin, Neil E. Blogspot (2009). Articles>Business Communication>Technical Writing

Team Virtual Discussion Board: Toward Multipurpose Written Assignments    

What do teams, writing, time, technology, and critiques have in common? If you said they all have the letter 't' in them, you were correct. There can be so much more, though, when we connect each of these words in our course written assignments. Most of us use teams in our graduate and undergraduate organizational communication classes. What follows is a brief description of written (letter) assignments that use student pairs in a virtual Blackboard-based discussion board.

Barker, Randolph T. and Robert H. Stowers. Business Communication Quarterly (2009). Articles>Education>Business Communication>Writing

Writing for Business: a Graduate-Level Course in Problem-Solving    

When I was assigned to teach graduate-level business writing in a Master's of Professional Communication (MPC) program, I was unsure what to do with the course. What kind of writing instruction do students need that they have not already received in their undergraduate business writing classes or in other required graduate writing courses? What makes an advanced writing class advanced? In order to answer those questions, I began looking for articles by other teachers and scholars in the field of professional and business writing. I discovered that in terms of assignments, teachers and scholars seem to agree that client projects form the cornerstones of business writing curricula.

Seifert, Christine. Business Communication Quarterly (2009). Articles>Education>Business Communication>Writing

How to Select a Proper Article Writing Method

Here are two main methods you can use to launch off your article marketing campaign.

How to Write Anything (2007). Articles>Writing>Marketing>Business Communication

White Paper Writing: Strategies for Success

White papers are a fundamental part of your marketing arsenal. And if you think technical writers don't need to worry about marketing, read on to see why white paper writing is an essential skill, and how to turn a ho-hum paper into a killer communications tool.

HelpScribe (2009). Articles>Business Communication>Technical Writing>White Papers

A Simple Shortcut For Writing Irresistible Benefits 

Do you know if you're promoting features or benefits in your marketing materials? The answer to this question plays a significant role in the effectiveness of your marketing message. While features are facts benefits explain why facts are important. Its these benefits that target your prospects emotions a key factor in selling situations.

Marketing Tips (2009). Articles>Business Communication>Writing>Marketing