http://tc.eserver.org/dir/Articles/Web-Design/Localization/Cultural-Theory A listing of the most recently indexed works about Articles and Web Design and Localization and Cultural Theory in the field of technical communication. en-us Copyright (c) 2005-08 by the EServer. All rights reserved. tclib-editorial@eserver.org (TC Library Editorial Board) webmaster@eserver.org (Geoffrey Sauer) http://tc.eserver.org/images/newlogo.gif http://tc.eserver.org/dir/Articles/Web-Design/Localization/Cultural-Theory http://tc.eserver.org/31648.html http://tc.eserver.org/31648.html As global online access grows, Web site designers find themselves creating materials for an increasingly international audience. Cultural groups, however, can have different expectations of what constitutes acceptable Web site design. This article examines how prototype theory can serve as a methodology for analyzing Web sites designed for users from different cultures. Such analyses, in turn, can help individuals create more effective online materials for international audiences.