Why We Get No Respect, and What We Can Do About It
It's time interface designers, or whatever we're calling ourselves, get some respect. After 25 years of whining about it, I've finally realized we have only ourselves to blame. Take control. If you look at nothing else of mine this year, please read this, act on it, and pass it on.
Tognazzini, Bruce. Nielsen Norman Group (2003). Articles>User Interface>Professionalism