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1.
#33647

The Road to Personas   (PDF)   (members only)

Who are your users? How do they work? How do your products fit into their routines? Filippo discusses audience analysis and developing user profiles to create effective user assistance.

Filippo, Elizabeth G. Intercom (2009). Articles>User Centered Design>Personas>Audience Analysis

2.
#34325

User Research for Personas and Other Audience Models

This is not going to be an article about personas or even what distinguishes a good persona from a bad one. Instead, this article is about the ingredients we can draw on when creating audience models and some alternative ways of communicating the results of an audience analysis. First, however, let me briefly discuss what we generally mean when we talk about personas and the role they play in the design and development process.

Baty, Steve. UXmatters (2009). Articles>User Centered Design>Audience Analysis>Personas

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