http://tc.eserver.org/dir/Articles/Rhetoric/Engineering A listing of the most recently indexed works about Articles and Rhetoric and Engineering in the field of technical communication. en-us Copyright (c) 2005-08 by the EServer. All rights reserved. tclib-editorial@eserver.org (TC Library Editorial Board) webmaster@eserver.org (Geoffrey Sauer) http://tc.eserver.org/images/newlogo.gif http://tc.eserver.org/dir/Articles/Rhetoric/Engineering http://tc.eserver.org/31023.html http://tc.eserver.org/31023.html This article discusses the development of a unified social theory of genre learning based on the integration of rhetorical genre studies, activity theory, and the situated learning perspective. The article proposes that these three theoretical perspectives are compatible and complementary, and it illustrates applications of a unified framework to a study of genre learning by novice engineers. The author draws examples from a longitudinal qualitative study of a group of novice engineers who developed their professional genre knowledge through both academic and workplace experiences. These examples illustrate the effectiveness of the proposed framework for the study of professional genre learning. http://tc.eserver.org/31021.html http://tc.eserver.org/31021.html This article investigates the introductions of 40 professional speeches from a rhetorical perspective to address the problems audiences seem to have with presentations about engineering. The authors use an exordial model that they derived from classical manuals on rhetoric. This model enumerates and groups rhetorical exordial techniques into 3 main functions: attentum, benevolum, and docilem . The study shows that rhetorically complete introductions are rare. Most of the speakers seemed to prefer a content-oriented, direct approach (docilem) in their introductions and seldom used techniques to garner the audience's attention (attentum) or sympathy (benevolum). The article concludes with an evaluation of the exordial model and a discussion of the study's pedagogical implications. http://tc.eserver.org/21232.html http://tc.eserver.org/21232.html Communicators usually focus on audience needs, and rightly so. But scientific communicators may find it equally important to consider the needs and cultural values of the scientist/engineer researchers they work with. Working within the context of their culture, as well as observing (or at least recognizing) their etiquette and standards, can help us become their trusted collaborators. http://tc.eserver.org/14038.html http://tc.eserver.org/14038.html My argument attempts to add to the kinds of documents seen as worth studying in the discipline loosely known as English. Over the last twenty years, we have moved from thinking that only literature is worth studying to including student writing, business writing, technical writing, and so on as part of our field of study. I think we have to extend our attention to documents which are even less literature-like. Calling these documents 'writing' has consequences for our understanding of both writing and the various fields in which it occurs. As Lisa Ede and Andrea Lunsford point out, 'We name in order to know, but that naming inevitably limits our knowing. . . . Definitions of writing, of course, reflect a set of ideological assumptions that we ignore only at our peril' (15). The ideological assumptions we ignore here have to do with how knowledge is created and how much control individuals have over their own knowing. Ideology leads both us and engineers to deny that writing has occurred in much engineering practice.