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1. #18312 Письма в Редакцию в Английской Газете: Анализ Аргументации Предметом данного исследования является анализ построения аргументации в функциональном газетном стиле речи (в рубрике Letters to the Editor). Целью исследования является изучение функционирования аргументации в функциональном газетном стиле и выявление взаимовлияния логического и языкового аспекта аргументации. Golubev, V.U. and K.V. Gudkova. Argumentation (2002). (Russian) Articles>Rhetoric>Editing 2. #22133 Editing for an International Audience Here are some things to consider when editing for an international audience. Hollis Weber, Jean. Technical Editors Eyrie (2002). Articles>Editing>International>Rhetoric 3. #20542 "Prescriptive" Audience Analysis: Moving Beyond the Purely Descriptive Editing and writing both require an understanding of our audience, because without that knowledge, we can't shape our words to help them easily grasp difficult concepts. To understand our audience, we do what all writers and editors do, whether consciously or unconsciously: We create an image of our audience that guides our choice of words, images, and metaphors. This image is variously known as a 'stereotype' or a 'persona'. Keeping that image in mind as we work helps us satisfy the reader's needs, but if we're not careful, it can also cause us to waste valuable time collecting information that doesn't really help us communicate. Hart, Geoffrey J.S. TECHWR-L (2003). Articles>Writing>Editing>Rhetoric 4. #20571 Situational Editing: A Rhetorical Approach for the Technical Editor Argues that the rhetorical approach to communication considers situations individually and is necessary for technical editors because their work comprises a series of individual rhetorical decisions. Proposes a rhetorical theory of technical editing. Beuhler, Mary Fran. Technical Communication Online (2003). Articles>Editing>Technical Editing>Rhetoric 5. #20800 Writing, Editing and Designing: a Unified Process What's in it for me? That's what magazine readers must see at first glance, or they will flip on by. Winning their attention requires thoughtful blending of words and design from the beginning of the publication process. Writing that Works (2003). Articles>Writing>Editing>Visual Rhetoric
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