Blogs (web logs, online journals) are nearly mandatory now. From presidential candidates and CEOs to avid hobbyists and local clubs, blogs are being used to share ideas and opinions. As the next new communications/community building/marketing tool beyond conventional web sites, blogs offer a more dynamic, timely, and personal interactive experience. Join over 4 million other bloggers by following these easy steps to Power Blogging.
Devoted followers stay updated with each new post, podcast, or screencast, eagerly awaiting the next new one. They’re intimately familiar with your content and either comment regularly or regularly return to your site.
Blogging as a trend has gained enormous popularity with the simplification of automated self-publishing systems, such as Blogger at www.blogger.com, or MT at www.moveabletype.org. Blogging as a way of life is also gathering adherents at a rapid pace.
The keywords that set off the Intercom editor's Google Alert no doubt included technical communicator, technical writer, technical communication, and Society for Technical Communication.
What makes weblogs a genre different from the autobiography, the diary, the researcher's journal or any other pre-Internet writing? While weblogs have many non-digital predecessors, blogs cannot live outside of the computer. They are ergodic texts (Aarseth 1997), and demand the assistance of technology in order to be created and used.
A few weeks ago Technorati came out with their annual State of the Blogosphere 2008 numbers. They revealed that 133 million blogs have been setup since January 2002. That means, on average, over 72,000 blogs have been setup every day since the blogging phenomena started. Staggering numbers!
This isn’t a new idea, but it is one that I’ve been exploring recently. That’s mainly been with my third ebook, Google Drive for Writers. It’s also something that I’m doing with another ebook I’m working on. The beauty of reusing your blog posts in your books is that you have a store of ready-made content which can save you a lot of time and effort, and which can get your book to market faster. Unlike some people, I haven’t been basing all of my books on the content of any of my blogs. But I have learned a thing or three about reusing the content of a blog in a book
When you search-engine-optimize your blog posts, you can increase your blog’s subscribers in a long-term way. You don’t have to stiffen your prose to apply search engine optimization — you just have to apply keywords in the right places.
A lot of people in the weblog world are asking "How can we make money doing this?" The answer is that most of us can't. Weblogs are not a new kind of publishing that requires a new system of financial reward. Instead, weblogs mark a radical break. They are such an efficient tool for distributing the written word that they make publishing a financially worthless activity. It's intuitively appealing to believe that by making the connection between writer and reader more direct, weblogs will improve the environment for direct payments as well, but the opposite is true. By removing the barriers to publishing, weblogs ensure that the few people who earn anything from their weblogs will make their money indirectly.
'Blogs,' or Web logs, are the newest form of one-way and interactive online communication to hit the Internet. Most people would agree that a 'blog' is a regularly updated set of Web pages with a chronological set of thoughts and links. Starting around 1999, the blog movement has gained so much momentum that hundreds of thousands of Web logs and many different styles of blog now exist.