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	<title>Articles&gt;Interviews&gt;Content Management</title>	<link>http://tc.eserver.org/dir/Articles/Interviews/Content-Management</link>
	<description>A listing of the most recently indexed works about Articles and Interviews and Content Management in the field of technical communication.</description>
	<language>en-us</language>
	<copyright>Copyright (c) 2005-08 by the EServer. All rights reserved.</copyright>
	<managingEditor>tclib-editorial@eserver.org (TC Library Editorial Board)</managingEditor>
	<webMaster>webmaster@eserver.org (Geoffrey Sauer)</webMaster>
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		<title>Articles&gt;Interviews&gt;Content Management</title>
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		<title>The Scoop on Content Strategy: An Interview with Kristina Halvorson</title>
		<link>http://tc.eserver.org/35654.html</link>
		<guid>http://tc.eserver.org/35654.html</guid>
		<description>As a participant in the Content Strategy Consortium at the IA Summit 2009, I have enjoyed watching content strategy grow into a user experience discipline. The most recent and significant sign of content strategy’s rise is the release of Content Strategy for the Web by Kristina Halvorson. Kristina is a renowned content strategist, co-curator of the Content Strategy Consortium, and president of Brain Traffic. I was honored to chat recently with Kristina about her new book.</description>
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		<title>Why Content Strategy Is the Key to Marketing</title>
		<link>http://tc.eserver.org/34391.html</link>
		<guid>http://tc.eserver.org/34391.html</guid>
		<description>I had the pleasure of meeting Tom Hoehn from Kodak at Online Marketing Summit - DC last week.  Tom has a really cool job at Kodak, where he is director of brand communications and convergence media.</description>
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		<title>Trends in Web Design Involving WordPress</title>
		<link>http://tc.eserver.org/33869.html</link>
		<guid>http://tc.eserver.org/33869.html</guid>
		<description>This week I caught up with Debbie Campbell, a Colorado web designer and developer and the owner of Red Kite Creative, and asked her about the latest trends in web design. I’ve been following Debbie on Twitter for a while. This week she posted a few tweets about web design and WordPress, so I asked her to share a little more. </description>
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		<title>Scott Abel Explains Content Management Concepts</title>
		<link>http://tc.eserver.org/33706.html</link>
		<guid>http://tc.eserver.org/33706.html</guid>
		<description>Scott Abel is a content management strategist and structured-XML evangelist who helps organizations improve the way they author, maintain and deliver their information assets. He also maintains The Content Wrangler (www.thecontentwrangler.com), a blog for technical writers. More importantly, perhaps, he has a tendency to explain run-of-the-mill business practice in an honest and engaging way.</description>
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		<title>What Constitutes “Intelligent Content”? Interview with Ann Rockley</title>
		<link>http://tc.eserver.org/33285.html</link>
		<guid>http://tc.eserver.org/33285.html</guid>
		<description>Intelligent content is structurally rich and semantically aware, and is therefore automatically discoverable, reusable, reconfigurable, and adaptable.</description>
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		<title>Understanding the Need for Content Quality Management</title>
		<link>http://tc.eserver.org/32191.html</link>
		<guid>http://tc.eserver.org/32191.html</guid>
		<description>An interview between Diane Wieland, a technology writer in Indianapolis, and Scott Abel, publisher, The Content Wrangler.</description>
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		<title>An Interview with Dr. JoAnn Hackos</title>
		<link>http://tc.eserver.org/32202.html</link>
		<guid>http://tc.eserver.org/32202.html</guid>
		<description>Implementing a content-management system may seem a little outside the purview of the technical documentation manager. But, according to JoAnn Hackos, managers and their staff can play a pivotal role in the success of a content-management project. In this interview, guest editor Scott Abel, publisher of TheContentWrangler.com, chats with Hackos about how to prepare for a move to content management and explores who needs to be involved in the process and why.</description>
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		<title>How XML Enables Information Sharing and Reuse — Interview with Joe Gollner</title>
		<link>http://tc.eserver.org/31897.html</link>
		<guid>http://tc.eserver.org/31897.html</guid>
		<description>XML, a way of tagging and structuring your content, can help solve a number of problems, including storing, mining, reusing, and sharing content. XML helps enable the interoperability of information between systems, allowing you to export and import your content from one application to another.&#xD;&#xD;XML is behind much of the collaboration and information sharing Web 2.0 technologies, such as RSS (really simple syndication) and blogs. By storing content in XML, technical writers can ensure greater flexibility among technologies for authoring and publishing their content.</description>
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		<title>Why Content Management Projects Fail: Interview with Rahel Bailie</title>
		<link>http://tc.eserver.org/31896.html</link>
		<guid>http://tc.eserver.org/31896.html</guid>
		<description>Many content management projects fail because organizations are either too focused on tools before properly researching their needs and processes, or because they underestimate the difficulty of migrating and restructuring their content to fit the new content management system.&#xD;&#xD;In this podcast, Rahel Bailie explains these pitfalls and what companies can do to avoid them, as well as how companies can climb out of problems they’re currently in. Rahel also talks about how technical communicators can influence business executives and other key stakeholders to make better decisions about content management.</description>
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		<title>Death to Lorem Ipsum and Other Adventures in Content</title>
		<link>http://tc.eserver.org/31856.html</link>
		<guid>http://tc.eserver.org/31856.html</guid>
		<description>Kristina agreed to push the thinking further with a discussion about content, UX teams, and how the relationships can be strengthened to create experiences and projects that really sing. The resulting conversation start with content basics and closes with a bold challenge.</description>
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		<title>Understanding the Need for Content Quality Management</title>
		<link>http://tc.eserver.org/31733.html</link>
		<guid>http://tc.eserver.org/31733.html</guid>
		<description>An interview with Scott Abel, The Content Wrangler that&apos;s both a bit controversial and inspiring that looks at how good content quality management can be a great benefit for tech pubs departments.</description>
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		<title>Moving 50,000 Pages of Unstructured Content to DITA</title>
		<link>http://tc.eserver.org/31487.html</link>
		<guid>http://tc.eserver.org/31487.html</guid>
		<description>In 2006, Business Objects faced a major challenge. How to migrate over 50,000 pages of unstructured non-topic based documentation it had acquired through rapid growth and acquisitions. The answer was to use DITA to standardize content creation, management, translation and publishing processes company-wide. In this short podcast, David Holmes talks about how he and his team migrated 50,000 unstructured pages to DITA. (DITA is an XML architecture that allows you to better single source your content.)</description>
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		<title>Ann Rockley on the Rockley Group Blog and a New CMS Report</title>
		<link>http://tc.eserver.org/28782.html</link>
		<guid>http://tc.eserver.org/28782.html</guid>
		<description>Ann Rockley shares information about an upcoming report on component content management systems her group will be releasing this summer. She also says the Rockley Group is launching a blog to provide quicker information to users in a more interactive way. She talks about the growing presence companies have in the blogosphere, and why they chose WordPress as their blogging tool.</description>
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		<title>Chris Thompson on Searching for a Content Management System</title>
		<link>http://tc.eserver.org/28783.html</link>
		<guid>http://tc.eserver.org/28783.html</guid>
		<description>Thompson talks about his search for the right content management system. He talks about the importance of content reuse across an entire system and having a workflow for editing, reviews, and translation. He discusses AuthorIT as a possible CMS solution. He also gives tips for talking with CMS vendors without being suckered in.</description>
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