Secil Watson Tells Jesse James Garrett About Experience Design at Wells Fargo
When I joined the company, they were making the transition from being an online servicing group, where people could access their accounts and check their balances, to one where they could start a relationship with their customers, through selling anything from checking accounts to brokerage accounts to services on those accounts.
Watson, Secil and Jesse James Garrett. Adaptive Path (2008). Articles>Interviewing>User Experience>Case Studies
Learning From Museums: Kate Talks with the SFMOMA Interactive Educational Technologies Team
What can the User Experience field learn from the world of museums? Peter Samis and Tana Johnson of the San Francisco Museum of Modern Art (SFMOMA) Interactive Technologies Team can help answer the question. The issues that they grapple with (and solve through inventive design) are firmly grounded in the goal of providing exceptional and inspiring museum experiences.
Rutter, Kate. Adaptive Path (2008). Articles>Interviewing>User Experience>Interaction Design
Nondirected Interviews: How to Get More Out of Your Research Questions
As user experience designers, a key component to nearly all the techniques we use in our practice is the one-on-one interview. It’s the basis of requirements gathering, usability testing, and task analysis. In order to remove our personal biases, expectations and opinions from the questions asked, I practice a kind of questioning technique called the nondirected interview.
Kuniavsky, Mike. Adaptive Path (2002). Articles>Interviewing>User Experience>Research
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