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	<title>Articles&gt;Intellectual Property&gt;Trademark&gt;Writing</title>	<link>http://tc.eserver.org/dir/Articles/Intellectual-Property/Trademark/Writing</link>
	<description>A listing of the most recently indexed works about Articles and Intellectual Property and Trademark and Writing in the field of technical communication (and technical writing).</description>
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	<copyright>Copyright (c) 2005-08 by the EServer. All rights reserved.</copyright>
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	<webMaster>webmaster@eserver.org (Geoffrey Sauer)</webMaster>
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		<title>Articles&gt;Intellectual Property&gt;Trademark&gt;Writing</title>
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		<title>Feel the Fear and Do It Anyway (or, the Privatization of the English Language)</title>
		<link>http://tc.eserver.org/35748.html</link>
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		<description>I find it unbelievable that a common phrase (that was used way before it was the title of any book) can be trademarked. We’re not talking about the names of products … we’re talking about the English language. You know, the words many of us use for such things as … talking, and writing, and general communication? Perhaps I’m a little behind the times, but is it really possible to claim whole chunks of the language, and force people to get permission to use the language, just in everyday speech?</description>
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		<title>Cop vs. Consultant</title>
		<link>http://tc.eserver.org/34867.html</link>
		<guid>http://tc.eserver.org/34867.html</guid>
		<description>Pay attention to the legal requirements and translatability issues, not only in your own documents, but in the documents of other groups like marketing and engineering. It&apos;s an area where we add value.</description>
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		<title>Beware: Generic Words Can Indeed Be Trademarked</title>
		<link>http://tc.eserver.org/20028.html</link>
		<guid>http://tc.eserver.org/20028.html</guid>
		<description>In article by Sabra Chartrand in the New York Times (March 13, 1995), makes it clear that the name of electronic products — books, photos, music, and titles — can be a bone of contention. Did you know that the Microsoft Corporation owns the rights to use the word bookshelf as applied to any CD-ROM product? In 1991, the software giant trademarked the term to cover its collection of reference books, Microsoft Bookshelf.</description>
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