Ambient Findability

For an information architect with library roots, what's next is obvious: ambient findability. I want to be able to find anything, anywhere, anytime.

Morville, Peter. Semantic Studios (2002). Articles>Information Design>Search

Are You Using the Right Search Engine?

What this all means is that when web users can't find what they want in Google, they should not automatically assume that they're at fault. At present, Google is heavily weighted.

Bennaco (2004). Articles>Information Design>Search>Search Engine Optimization

Effective Search Engine Submission Strategies

Now that you've got a website it's time to start thinking about promoting it. Search engine listings are the number one way to generate traffic to your website.

stevenforsyth.com (2005). Articles>Web Design>Information Design>Search Engine Optimization

Getting to "the Right Stuff"

In a world awash with information, finding what you really want can be difficult. Any database or web index can deliver a set of results. But it's particularly difficult to highlight the most relevant 'stuff.' Web search engines such as Google and Yahoo try their best to recommend some items over others, and now libraries are trying to do this for their holdings.

Tennant, Roy. Library Journal (2005). Articles>Information Design>Search

The Google Sandbox and How To Get Out

The Google Sandbox is a filter that was put in place in about March of 2004. New websites with new domain names can take 6 to 12 months to get decent rankings on Google. Some are reporting stays of up to 18 months. The Sandbox seems to affect nearly all new websites placing them on probation. Similarly, websites that have made comprehensive redesigns have been caught up in this Sandbox. Does this Sandbox Really Exist, or is it just part of the Google algorithm? This has been a big controversy with many different opinions. Most now believe that this is an algorithm. In either case, the Sandbox functions to keep new sites from shooting to the top of Google in just a few weeks and overtaking quality sites that have been around for many years. This appears to be an initiation period for new websites.

Williams, Doug. stevenforsyth.com (2006). Articles>Web Design>Information Design>Search Engine Optimization

Google Search Engine Optimisation and their 80/20 Rule

Google's increasing use of anti-spam features has meant that optimising websites for Google has become much harder and it's now not just a case of opening your websites source files in notepad, adding some keywords into your various HTML tags, uploading your files and waiting for the results. In fact in my opinion and I'm sure others will agree with me, this type of optimisation, commonly referred to as onpage optimisation will only ever be 20% effective at achieving rankings for any keywords which are even mildly competitive. Those of us who aced maths in school will know this leaves us with 80% unaccounted for.

Callan, David. stevenforsyth.com (2005). Articles>Web Design>Information Design>Search Engine Optimization

The High Cost of Not Finding Information  

In an increasingly information-based world, we turn out complex products that are less tangible than they are knowledge-based. The very complexity of the decisions we make and the products we manufacture makes it impossible to check, test and retest them adequately enough to be sure that they will function properly in any circumstance. Information disasters are a growing threat, and one that few businesses can ignore.

Feldman, Susan. KMworld (2004). Articles>Knowledge Management>Information Design>Search

Judgment Day: Google Strikes Back

Google has never cared for search engine optimization and has always looked at it as an attempt to taint what they hold as precious. The question that must be asked is, 'Why?' Why does Google see search engine optimization as the enemy and are they justified in their thinking?

Angeletti, Mark. Search-This (2003). Articles>Information Design>Search>Search Engine Optimization

Perspectives on Information Retrieval  

This report provides a new look at the business and technology dynamics driving the move to a new generation of search in the enterprise.

Delphi Group (2002). Articles>Information Design>Search

Search Engine Optimization: Getting Started

Explain some of the first steps to get your website not only optimized for the search engines, but to push your website up in the rankings war.

Garite, Joe. stevenforsyth.com (2006). Articles>Web Design>Information Design>Search Engine Optimization

SEO Outbound Link Relevance

Outbound links' anchor text affects a page's search engine ranking in much the same way that inbound links' anchor text affects search engine ranking.

Walsh, Joel. stevenforsyth.com (2006). Articles>Web Design>Information Design>Search Engine Optimization

SQL Cookbook: Advanced Searching  

Some types of searching operations stand apart from others in that they represent a different way of thinking about searching. Perhaps you're displaying a result set one page at a time. Half of that problem is to identify (search for) the entire set of records that you want to display. The other half of that problem is to repeatedly search for the next page to display as a user cycles through the records on a display. Your first thought may not be to think of pagination as a searching problem, but it can be thought of that way, and it can be solved that way; that is the type of searching solution this chapter is all about.

Molinaro, Anthony. O'Reilly and Associates (2001). Articles>Information Design>Databases>Search

Strategies for Improving Enterprise Search

Acquiring and installing a search engine is just the beginning of creating an effective enterprise search system. John Ferrara walks us through strategies for addressing critical aspects of the user experience often overlooked or ignored.

Ferrara, John. Boxes and Arrows (2007). Articles>Web Design>Information Design>Search Engine Optimization

Trovabile

Trovabile raccoglie risorse sui temi della trovabilità (Findability), con particolare riguardo alla teoria della classificazione e alla classificazione a faccette.

Trovabile (2001). (Italian) Articles>Information Design>Search

Using Search Profitably

As an information source, the Internet is amazing. No matter what the topic, chances are you can find out all about it on the 'net. However, as the information haystack gets bigger, finding that crucial needle of data can become a frustrating challenge. Here are some simple tips for finding what you want.

Bennaco (2005). Articles>Information Design>Search