Instructors in multi-major professional communication courses are asked to teach students a variety of workplace genres. However, teaching genres apart from their contexts may not result in transfer of knowledge from school to workplace settings. We propose teaching students to research genre use via activity theory as a way of encouraging transfer. We outline theory and research relevant to teaching genre and provide results from a study using activity theory to teach genre in two different professional communication courses.
Kain, Donna and Elizabeth Wardle. Technical Communication Quarterly (2005). Articles>Education>Business Communication>Genre
Change Agents or Followers: Analyzing Genres in the Business Writing Classroom 
Asking business students to perform a rhetorical analysis of generic conventions may help students gain the confidence to modify those conventions. Research shows that while generic conventions impose constraints, experienced writers also learn they have the agency to modify those conventions to meet the exigency of the rhetorical situation. The article reviews both traditional conceptions of the nature of genre as well as recent research, and describes an assignment which uses genre analysis as a means of teaching students the social nature of generic structures.
Amidon, Stevens R. Association for Business Communication (2004). Articles>Education>Genre>Business Communication
Rethinking Genre in School and Society: An Activity Theory Analysis 
This article attempts to expand and elaborate theories of social "context" and formal schooling, to understand the stakes involved in writing. It first sketches ways Russian activity theory in the tradition of A. N. Leont'ev may expand Bakhtinian dialogism, then elaborates the theory in terms of North American genre research, with examples drawn from research on writing in the disciplines in higher education. By tracing the relations of disciplinary genre systems to educational genre systems, through the boundary of the classroom genre system, the analyst/reformer can construct a model of the interactions of classroom practices with wider social practices. Activity theory analysis of genre systems may offer a theoretical bridge between the sociology of education and Vygotskian social psychology of classroom interaction, and contribute toward resolving the knotty problem of the relation of macro- and microstructure in literacy research based on various social theories of "context."
Russell, David R. Written Communication (1997). Articles>Education>Genre>Activity Theory
Describes the theory of situated learning, which underlies the selection of a form for supporting performance. Suggests how to apply this concept to the selection of forms.
Gery, Gloria J. Technical Communication Online (2002). Articles>Education>Genre
There are 17 readers currently online: 1 registered user and 16 guests. Register.

![]()
![]()


![]()
![]()
![]()