Tools and Technology: A Work-Flow Paradigm for Single-Source Publishing  

Today's organizations must consider the effect that new tools and technologies are having on work flow. Web technology has raised the importance of information. This change in the customer/supplier market is allowing the company with the best information to have an edge. It is our responsibility as communicators to find better, faster, and cheaper ways to distribute information. An effective work flow can accomplish this. In the most common work-flow scenarios, Web technology is placed on the back end of the production schedule. All of these scenarios are flawed in different ways. Solving Web work-flow problems requires a paradigm shift.

Christner-Vorhes, Jamie and Bill Pollak. STC Proceedings (1998). Articles>Content Management>Single Sourcing>Workflow