Eliminating the END GAME from Electronic Deliverables

While executive management may sometimes believe that anyone can write and that a technical writer's job is to "Just Publish It", it may be time for technical writers to look at what they can do to improve the "end game" process, which Porter describes as "All the steps needed to create the desired output format – HTML, PDF, online help system, etc. – from the source content." By taking a closer look at the publishing process, without regard to content, technical communicators may discover ways they can streamline the steps it takes to get content published and ready for the end consumer.

Porter, Alan J. Writing Assistance (2005). Articles>Content Management>Single Sourcing>Online