Contracting and Consulting for Policies and Procedures Engagements  

As the number of persons employed by some U.S. organizations declined since the late 1980s, so have employment opportunities for Policies & Procedures (P&P) practitioners. During this period, the number of contractors and consultants has increased to meet the needs of newly changed organizations. A useful way for P&P practitioners to learn how they can provide contracting and consulting services is to understand three roles in leveraging such services: an extra pair of hands, expert, and collaborator.

Urgo, Raymond E. STC Proceedings (1999). Articles>Business Communication>Policies and Procedures>Technical Writing

Corporate Blogging and the Technical Writer  

Corporate blogging is rapidly becoming another way for companies to communicate with their customers and increase internal communication. Learn about the advantages and future of blogging and how to get started.

Johnson, Tom H. Intercom (2006). Articles>Business Communication>Writing>Blogging

Current Status Of Business And Technical Writing Courses In English Departments

We have heard a great deal of talk in recent years about the growth of business and technical writing courses in English departments. But very little, if any, factual information exists on how much enrollments have grown and whether they are expected to grow in the near future. Furthermore, no study has attempted to assess the impact these relatively new, rapidly expanding courses are having and will continue to have on English departments and their faculty members.

Rivers, William E. ADE Bulletin (1985). Articles>Education>Business Communication>Technical Writing

Dead Tree or Detailed Treatise: What is a White Paper?

So what exactly is a white paper? This is one of those questions many people have been wrestling with for some time. If you look up the term in a dictionary, you'll find an outdated response describing a government report.

Stelzner, Michael A. WhitePaperSource (2006). Articles>Writing>Business Communication>White Papers

Dealing with “Enronitis”: Written Communications for Building Investor Confidence  

Recently, investor confidence has deteriorated, in part due to the discovery of fraud at several large companies. As a result, many communications from those in the financial industry have attempted to regain investor trust and confidence. This paper reports my analysis of five such communications and the themes I found appearing in them: need for trust, history of continuous improvement, continued existence of high ethical and professional standards, and investor wisdom. In writing trust-building communications, technical communicators should note: trust is built in several ways, history does not always repeat itself, and emotions are very powerful factors in decision-making.

Bloch, Janel M. STC Proceedings (2003). Articles>Writing>Business Communication>Emotions

Doin' That Old Two-Step: A System for Getting Your Writing Right

Here's an awful question: "What is good writing?" When we run writing workshops for businesspeople, we often begin by asking for the characteristics of good writing versus bad writing. The first list typically contains words like simple, clear, accessible, concise, lively and conversational. The second list is on the flip side of the coin, with participants describing bad writing as complex, wordy, confusing, illogical, full of jargon and having no clear purpose.

Canavor, Natalie and Claire Meirowitz. Communication World Bulletin (2005). Articles>Business Communication>Writing

Dumbing Down vs. Simplicity

Never assume that describing something in basic, simple, fundamental terms will annoy your audience. Dumbing down is a form of distortion and possibly deception. Simplifying and clarifying are forms of altruistic communication. Find out more about the differences between "dumbing down" and simplifying and clarifying...and how to decide how simple an explanation should be.

Streight, Steven. Blogger.com (2004). Articles>Documentation>Writing>Business Communication

Final Check: Dotting Those i’s and Crossing Those t’s

You’ve worked long and hard on your article, newsletter, press release, promo brochure or report. Now it’s time to move your baby off your screen and into the world. Not so long ago your baby would have gone either onto a printed page or onto the Web. These days, your words will probably head for both. Even materials such as newsletters, white papers, reports and advertorials that are first published on paper are quite likely to be reprinted, archived or otherwise reused on the Web, perhaps even as an audio file or podcast. People may even blog about your content. What does this mean for you as a business communicator?

Canavor, Natalie and Claire Meirowitz. Communication World Bulletin (2008). Articles>Business Communication>Editing>Writing

Five FAQs About Business Writing

A few style guide tips for novice business writers.

ULiveandLearn.com (2005). Articles>Writing>Style Guides>Business Communication

From Technical Writing To Marketing Communication: Growth From Common Ground  

If you think marketing communications are written by an entirely different brand of writer—in a version of the language wholly unlike the one you employ— then think again. Marketing and technical communications do share common ground. And by expanding the horizons of this landscape, you can move into marketing writing. To begin, you must explore what the disciplines share, what attributes are peculiar to marketing communications, and how you can go about developing your skills in this field.

Baker, Dina. STC Proceedings (1994). Articles>Writing>Marketing>Business Communication

Go from Brochureware to E-Care

Online brochures don't attract return visits or serve your customers, so turn your Web site into a customer interaction center.

Writing that Works (2003). Articles>Business Communication>Marketing>Writing

Greatest Copy Shot Ever Written

Anyone can be a copywriter, but the best copywriters actually think about what they're writing.

Padmore, Nick. List Apart, A (2007). Articles>Writing>Business Communication

The Impact of EQ Training on Collaborative Professional Writing  

Over the course of each semester, students in 300-level business communication courses can expect to produce a number of various types of messages and reports with emphasis on the psychological development of the message. Although education has traditionally demanded an individual approach to most writing tasks in order to assess student performance, most practitioners in the field of business communication recognize the importance of collaborative writing as a necessary skill in preparing students to enter the job market where teams rather than individuals are the primary work unit.

Sigmar, Lucia S., Tab W. Cooper, Geraldine E. Hynes and Kathy L. Hill. Association for Business Communication (2008). Articles>Writing>Education>Business Communication

Improved Student Writing in Business Communication Classes: Strategies For Teaching And Evaluation    

Students in business communication classes are expected to write various types of documents. Research has illustrated that undergraduate student writing skills have not improved even though most states have begun writing proficiency tests at the elementary, middle, and high school levels. By the time students enroll in college, students are expected to be proficient writers. In some cases, this is true. In far too many cases, students continue to need writing development. In business communication classes, these weaknesses cannot be ignored. This article's purpose is to give guidance to instructors to motivate their students to produce better written products. The difficulty is how to do this most effectively. The authors present some ideas on how to improve student writing through some creative teaching and evaluation strategies.

Stowers, Robert H. and Randolph T. Barker. Journal of Technical Writing and Communication (2003). Articles>Education>Business Communication>Writing

Is Professional Writing Relevant? A Model for Action Research    

This article argues that engaged 'action research' can help professional writing researchers both develop new and interesting collaborative models and help our profession develop a greater relevance to those not reading our journals and attending our conferences. I outline one particular, localized approach in the hope that our troubles, struggles, and failures at University of Wisconsin-Milwaukee can help others to develop their own programs and can further our discussion of community engagement.

Clark, Dave. Technical Communication Quarterly (2004). Articles>Research>Writing>Business Communication

Lack of Annual Report Analysis on a Social, Political and Historical Basis

One area of rhetorical analysis of business writing that seems to be neglected is the analysis of annual reports on the social, political, and historical level. An admittedly-brief four hour review of on-line technical journals and academic articles on the subject of annual report analysis failed to produce a single article directly related to this subject. The only articles that I did find dealt with the analysis of contemporary annual reports on a financial basis. However, my research did uncover an article on the teaching of the conventions of business writing, such as annual reports, and an article on reconstructing the image and narrative in distressed organizations.

Remali, Peter. Michigan Tech University (1998). Articles>Writing>Business Communication>Reports

Legal Communication in Technical Communication Programs: Worth Thinking About?    

What, if anything, should technical communication programs teach their students about the nature of law and the production of legal discourse? When is technical writing also legal writing, and vice versa; when is legal writing (really) technical? Are there distinctions worth maintaining and dissolving here? Do lawyers' relationships to, and problems with, legal writing contexts and processes parallel in important ways technical writers' relationships to, and problems with, technical writing contexts and processes? If they do, is a conversation between the disciplines worth institutionalizing, at least experimentally, in each other's programs?

Stratman, James F. CPTSC Proceedings (2001). Articles>Business Communication>Legal>Technical Writing

Long or Short Copy? Part 2

Why doesn't everyone determine copy length based on the needs and expectations of his site visitors?

Usborne, Nick. ClickZ (2001). Articles>Writing>Business Communication

Maintaining Staff Writing Skills

Use these five tips to reinforce the use of good writing strategies at work.

ULiveandLearn.com (2005). Articles>Writing>Business Communication

Marketing Writing for Technical Products  

This workshop will examine the types of marketing materials that can give you creative experience. You'll learn how to adapt your skills and subject matter knowledge to these projects, how to plan and develop different types of materials, and how to identify opportunities for new types of communication.

King, Janice M. STC Proceedings (1993). Articles>Business Communication>Marketing>Technical Writing

Members' Tips for Writing a Compelling White Paper  

It takes time and a strong focus to create a solid white paper, according to TechRepublic members who shared tips and insight about white paper creation. Find out what should be your first step and your last for a successful effort.

Mottl, Judith N. TechRepublic (2003). Articles>Business Communication>Writing>White Papers

Memos

A memo is a concise document that conveys essential information about your accomplishment(s). All memos at Ohio University should be written in third person.

Young, V.L. and K.J. Sampson. Ohio University (2004). Articles>Writing>Business Communication>Technical Writing

The Power of Showing You are Human

Here's a tip on how to achieve that in a way that grabs attention and builds credibility. Illustrate it. Don't tell it.

Usborne, Nick. ClickZ (2002). Articles>Writing>Business Communication