Consistency of Message

The main aims are to provide a consistent set of information to our customers, throughout their relationship with us. So from initial contact right the way through to rollout and future upgrades, we will have a coherent set of information that is updated accordingly and a clear idea of how it will all be communicated to the customer.

One Man Writes (2008). Articles>Business Communication>Usability

Investor Relations (IR) on Corporate Websites

Individual investors are intimidated by overly complex IR sites and need simple summaries of financial data. Both individual and professional investors want the company's own story and investment vision.

Nielsen, Jakob. Alertbox (2009). Articles>Web Design>Business Communication>Usability

企業サイト上の投資家向け情報（IR）

個人投資家はあまりにも複雑なIRサイトに怖気づき、財務データのシンプルなサマリーを欲しがっている。個人投資家も投資専門家も、共に必要としているのは、企業自体のstoryとその投資ビジョンである。

Nielsen, Jakob. Usability.gr.jp (2009). (Japanese) Articles>Web Design>Business Communication>Usability