Crafting a Crisis Communication Plan
In the wake of the tragic Virginia Tech shootings, it is time to ask a few serious and potentially life-saving questions about crisis communication and the plans that either exist, or don't exist, where we work.
Braud, Gerard. Communication World Bulletin (2007). Articles>Business Communication>Risk Communication>Crisis Communication
Crisis Management—Don’t Forget the People
In the past, business continuity and crisis management focused on tangible assets, especially post-crisis recovery of systems and data and reestablishment of facilities and services. This all changed in the aftermath of 9/11, when it became obvious that the human factor was as critical as the technology and the buildings. Watching the suffering of the people affected by the Madrid bombings has reinforced the need to ensure your contingency plans address the people involved.
Perl, David. Communication World Bulletin (2004). Articles>Business Communication>Risk Communication>Crisis Communication
Organizing for Effective Communication During a Crisis
Little of existing risk communication advice addresses the management of the communication function during a crisis as opposed to before a crisis. Drawing from my own career experiences, I think it important to address the former.
Freimuth, Vicki S. Communication World Bulletin (2006). Articles>Business Communication>Risk Communication>Crisis Communication
Taking the Lead in Crisis Planning
If your crisis communication mantra is "What, Me Worry?" you are not alone. In fact, a third of IABC members who took the IABC Research Foundation crisis communication survey last December said they had no formal crisis communication plan in place prior to last year's many natural disasters and organizational crises.
Guthridge, Liz. Communication World Bulletin (2006). Articles>Business Communication>Risk Communication>Crisis Communication
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