http://tc.eserver.org/dir/Articles/Business-Communication/Rhetoric/Business-Case A listing of the most recently indexed works about Articles and Business Communication and Rhetoric and Business Case in the field of technical communication. en-us Copyright (c) 2005-08 by the EServer. All rights reserved. tclib-editorial@eserver.org (TC Library Editorial Board) webmaster@eserver.org (Geoffrey Sauer) http://tc.eserver.org/images/newlogo.gif http://tc.eserver.org/dir/Articles/Business-Communication/Rhetoric/Business-Case http://tc.eserver.org/27825.html http://tc.eserver.org/27825.html A business case may predict excellent results yet still fail to 'make the case.' We see project managers, IT directors, sales people, and others who have just had the painful experience: they predicted great cash flow, high ROI, and short payback - and still got a thumbs down from top management.