I Have People for That: Outsourcing Corporate Communication

Outsourcing is not new to the corporate communication department. The breadth and complexity of communication technology and the widely varied skills needed to communicate effectively to all audiences make it nearly impossible for a corporate communication department to do it all. Every organization handles communication outsourcing differently. However, there are two basic models of outsourcing currently in use.

Collura, Kathy. Communication World Bulletin (2008). Articles>Business Communication>Outsourcing

Six Ways to 'Sell the Boss' on Outsourcing White Papers

Calculate the time of the manager and your time to do edits. Determine the cost to the company based on average salaries. Chances are it's costing MORE than if it was outsourced.

Stelzner, Michael A. WhitePaperSource (2008). Articles>Business Communication>Outsourcing>White Papers