 | | Articles 276-299 of 7,974 found. Page 12 of 319. |
Typography is the study and process of typefaces; how to select, size, arrange, and use them in general. Traditionally, typography was the use of metal types with raised letterforms that were inked and then pressed onto paper. In modern terms, typography today also includes computer display and output.
#25937
Are You Using the Right Search Engine?
What this all means is that when web users can't find what they want in Google, they should not automatically assume that they're at fault. At present, Google is heavily weighted.
Bennaco (2004). Articles>Information Design>Search>Search Engine Optimization
#14424
Argument: An Alternative Model
During the last five decades, rhetoricians have been deeply divided over whether rhetoric can be effectively used in teaching composition. Some have argued that rhetoric involves some or all forms of persuasion. Others believe that it is the arguer's manipulation of the audience. These two views, among others, point to the fact that they are, in principle, incompatible to the extent where rhetoricians will never meet. Because of these different views, rhetoricians are in a state of flux as to what strategies or principles should be used when teaching rhetoric and composition.
Shiyab, Said. Lore (2002). Articles>Rhetoric
#18317
Argumentation: An Overview of Theoretical Approaches and Research Themes
Argumentation is a phenomenon we are confronted with daily. We argue all the time for our own views and we react continually to oral or written argumentation put forward by others. Apart from being a verbal activity, argumentation is also a social activity directed at other people. On top of that, it is a rational activity aimed at defending a standpoint in such a way that it is acceptable to a reasonable judge.
van Eemeren, Frans H. Argumentation (2002). Articles>Rhetoric>Theory
#14573
Argumenteren Over Lezersproblemen: Is Consensus Haalbaar?
Kunnen experts het met elkaar eens worden over de vraag of een lezersprobleem aannemelijk is en of dat probleem ernstig is? Uit menig onderzoek is gebleken dat beoordelaars sterk van elkaar verschillen in hun oordelen over tekstkwaliteit. In dit artikel wordt verslag gedaan van een poging om met behulp van de Delphi-methode consensus te bereiken tussen beoordelaars. In het eerste deel van het artikel wordt duidelijk dat op deze manier consensus niet haalbaar is, hoewel de mate van overeenstemming wel enigszins stijgt. In het tweede deel analyseren we de argumenten die beoordelaars aandragen voor de stelling dat een probleem (on)aannemelijk en wel of niet ernstig is. Vijf typen minder adequate argumentatiepatronen worden met behulp van voorbeelden toegelicht.
Lentz, Leo and Menno D.T. de Jong. Universiteit Stellenbosch Taalsentrum (2002). (Afrikaans) Articles>Rhetoric>TC
#29028
Aristotelian Rhetorical Theory as a Framework for Teaching Scientific and Technical Communication 
Classical rhetorical theory has been used for relatively discrete, practice-oriented purposes in its application to teaching Scientific and Technical Communication. However effective these appropriations are, they isolate these resources from a comprehensive framework and from that framework's role in shaping disciplinary practice. Because these theoretical assets are integral to each student's preparation to be an effective, responsible practitioner, I have developed and taught an upper level rhetorical theory course for STC majors that is grounded in Aristotle s <em>On Rhetoric</em> and in his understanding that effective communication is a systematic <em>tekhne</em>/art.
Newman, Sara. Journal of Technical Writing and Communication (1999). Articles>Education>TC>Rhetoric
#13839
"Aristotle's Pharmacy": The Medical Rhetoric of a Clinical Protocol in the Drug Development Process 
This article analyzes the clinical protocol within the rhetorical framework of the drug development and approval process, identifying the constraints under which the protocol is written and the rhetorical form, argumentative strategies, and style needed to improve and teach the writing of this document.
Bell, Heather D., Kathleen A. Walch and Steven B. Katz. Technical Communication Quarterly (2000). Articles>Scientific Communication>Biomedical
#21427
Arm-Wrestling the Photoshop Police
Adobe is shipping a 6.0 upgrade to Photoshop that, for many Mac users, proves unusable. We learned back in the 1980s that when you rake your legitimate users over the coals in the hopes of catching the occasional thief, you end up with a lot of really raked off users. Apparently, someone at Adobe has forgotten.
Tognazzini, Bruce. Nielsen Norman Group (2001). Articles>User Interface>Software>Adobe Photoshop
#23070
Arquitectura de Información: Una Disciplina "De Lujo" en Chile
Un resumen de la historia y estado actual del campo de la Arquitectura de Información en Chile.
Gutierrez, Malisa and Javier Velasco. AIfIA (2003). (Spanish) Articles>Web Design>Information Design
#23197
La Arquitectura de la Información del Siglo XX al XXI
Resumen de la historia reciente de la Arquitectura de Información, comenzando en la decada de 1970.
Bustamante, Jesus. AIfIA (2002). (Spanish) Articles>Information Design
#23760
On mailing lists, at conferences, in conversations at cocktail hours, I'm starting to see a growing awareness of how our various disciplines form a community of practice.
Olsen, George. Boxes and Arrows (2002). Articles>Web Design>Community Building
#29272
The Art and Science of Policy and Procedure Writing and Publishing 
This is an informational site dedicated to topics relevant to writing and publishing business process knowledge, especially policies and procedures. The objective of this site is to openly share information about writing and publishing policies and procedures and other forms of business knowledge.
Kopp, Gary. Policy Procedure Manual (2007). Articles>Business Communication>Policies and Procedures>Technical Writing
#24134
Site visitors crave the sense that someone is there, within and behind your Web pages, your emails and newsletters.
Usborne, Nick. ClickZ (2001). Articles>Web Design>Writing
#14191
Site visitors crave the sense that someone is there, within and behind your Web pages, your emails and newsletters. Dealing with the bare technology of online interactions is a cold experience for many, or even most of us. It makes us feel anxious. Technology isn't warm. It has no heart. It neither understands us, nor cares for us. For many Web sites, whether for businesses or organizations, we simply plug in and play the bare technology - the super-duper means of information delivery. All the site visitor sees and feels is the design, the interface, the links and the clicks. The experience is about as warm and human as banking with an ATM machine.
Spool, Jared M. User Interface Engineering (2002). Articles>Web Design>User Centered Design>Usability
#25438
The Art of Blogging, Part 1: Overview, Definitions, Uses, and Implications
Innovations build on existing perceptions and structures - at least until the new ideas are fully manifested. Then, the innovation discards the shackles of the old model and stands on its own merits and strengths. The development of video is often used to support this phenomenon. Video was initially used only to tape existing live stage performances - a new concept built on the perceptional structure of the existing. True innovation in this medium did not occur until someone recognized the uniqueness of video, and the limitations of live stage shows.
Siemens, George. elearnspace (2002). Articles>Web Design>Writing>Blogging
#25439
The Art of Blogging, Part 2: Getting Started, "How To", Tools, Resources
The best way to learn to blog is to blog. Fortunately, getting started is fairly simple. Three main options exist: hosted, remote server, and desktop.
Siemens, George. elearnspace (2002). Articles>Web Design>Writing>Blogging
#27220
The Art of Defensive Programming
If you can't understand a program, then you can't debug it. Even with code that you have written yourself, if you come back to it six months or a year later, you may find yourself wondering “Why on earth did I write that? What was it for?” It doesn't take long to forget the details of a program when you aren't working on it any more. Make life easier for yourself, and write programs as clearly as possible. Also, provide such defences as you can against the possibility that VBA might change between versions of Word.
West, Jonathan. Word MVP Site, The (2005). Articles>Word Processing>Programming>Microsoft Word
#26020
Do you enjoy writing factual material? Can you present your facts in a convincing manner? Do you feel strongly about a particular cause? Then, perhaps, grantwriting is for you.
Ehrenkranz, Penny Lockwood. Writing World (2001). Articles>Grants>Proposals
#21895
Grantsmanship is the art of acquiring peer-reviewed research funding. The objective of these guidelines is to assist both new and veteran investigators to optimize their chances of successfully competing in a peer-reviewed grant application competition.
Kraicer, Jacob. University of North Carolina. Articles>Grants>Proposals
#20733
The Art of Indexing and Some Fallacies of its Automation
The phrase 'information storage and retrieval,' coined in the fifties - when computers were first harnessed to the twin tasks of recording verbal communication and finding it again on demand - is somewhat misleading and it is also missing a vital element. The misleading part is that many people seem to believe that these tasks can only be performed by machines. Yet information has been stored on stone tablets, papyrus rolls and in books for thousands of years and it has also been found when needed. The missing part is that, in order for stored information to be retrievable - whether manually or by machine - an intermediate operation is of crucial importance: the stored information must be indexed.
Wellisch, Hans H. CPD (1992). Articles>Indexing>Information Design
#26563
Review: The Art of Project Management
Can project management be an art? Has Berkun truly created a jargon-free guide for the whole project team? Kalbach leads us through the high-level tasks and the major milestones of this new book, while keeping us on task.
Kalbach, James. Boxes and Arrows (2005). Articles>Reviews>Project Management
#21572
The Art of Risk Communication: Overcoming the Public Fear Surrounding Controversial Projects
Technical writers and editors in the environmental field can make additional contributions to the document production process by becoming familiar with risk communication principles. These principles can help us communicate more effectively with the public about controversial environmental projects, which are ever increasing. Considering the public's power to delay such projects, our ability to diminish public opposition through good risk communication skills is invaluable.
Barr, Christine R. STC Proceedings (1994). Articles>Risk Communication>Environmental>Writing
#31701
Whether you're a tech writer, documentation manager or training professional, after reading this article you may consider incorporating some marketing techniques into your annual objectives to maximize your career development.
Harris, Kerri. Writing Assistance (2005). Articles>Business Communication>Marketing
#26919
The Art of Usability Benchmarking
One common concern raised by managers and engineers alike is this: how easy to use is enough? This question, and the absence of an easy answer, is often the first defense people offer against investing in usability and ease of use. The smart usability engineer or designer has at least one response: the usability benchmark. By capturing the current level of ease of use of the current product or website, a reference point is created that can be measured against in the future. It doesn't answer the question of how usable is enough, but if the benchmark is done properly, it does enable someone to set goals and expectations around ease of use for the future.
Berkun, Scott. ScottBerkun.com (2006). Articles>Usability>Methods
#22689
The Art of Writing Technical Articles
My advice for those wish to become writers: Write! Write! Write! I have always maintained that great writers are born, and professional writers are made. In the born writers there is an unquenchable thirst for writing, a passion for writing. Writing is a mission. Writing is the soul of the person. The professional writer does it for a living. There is a deadline and the writer can churn out the required number of words.
Kamath, Gurudutt R. IT People (2003). Articles>Writing>Technical Writing
#14665
Arthur Levitt and the SEC: Promoting Plain English
Intercom's assistant editor profiles a recent recipient of STC's President's Award. The Securities and Exchange Commission was honored for requiring plain English in all disclosure statements filed with the SEC.
Nielan, Cate. Intercom (2000). Articles>TC>History>Minimalism
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