Audience Analysis and Information Design: Creating a Needs Assessment Documentation Strategy 
A user needs assessment developed from extensive audience analysis can be used to develop a documentation strategy that effectively meets user needs. This paper provides an overview of the steps required to identify and analyze the various audiences critical to enterprise software documentation and create a needsassessment- based strategy.
Yeats, Dave and Paula Kozlowski. STC Proceedings (2003). Articles>User Centered Design>Audience Analysis