Why Cultural Contexts Are Missing: A Rhetorical Critique of Localization Practices  

This paper argues for the importance of cultural contexts in localization practices. It explores possible reasons for the missing of cultural contexts in localization, such as a static model of culture, a positivist view of science, and an instrumental engineering approach. Broad-scoped rhetorical methods are called to improve the performance of localization.

Sun, Huatong. STC Proceedings (2002). Presentations>Language>Cultural Theory

Toward a Rhetoric of Locale: Localizing Mobile Messaging Technology into Everyday Life    

This article explores the social meaning of locale in mobile communication research and introduces an approach of user localization to study technology integration. It investigates how locale forms an essential role in mobile communication in the way that practice, agency, and identities are articulated into a user localization process of incorporating technology into user's everyday life. It argues that the use of mobile communication technology is both a complex and dynamic interaction with its surrounding social, cultural, technological, and economic conditions, and an articulation work of self and locale.

Sun, Huatong. Journal of Technical Writing and Communication (2009). Articles>Information Design>Wireless Web>Geography