As Help Authors, we often treat online help as a 'thing,' not an activity. We’ve favored the noun over the verb! This preference is natural for writers, who enjoy producing books. If we hope to survive on a dynamic development team, we must train ourselves away from writing books, toward helping people. This shift means examining the bigger picture and adopting different ways of working.
Sisler, Paul and Catherine M. Titta. STC Proceedings (2001). Articles>Documentation>Help>Online
Information Architecture: On the Web, In Help, and In Print 
Today, a decade into an explosion of Internet-based communication, the web is like a vast and confusing hall of mirrors. It’s full of links to other links, graphic design that distorts rather than illuminates information, whizbang features, silly eye-candy, and dead-ends all of which impede the progress of people searching for information.
Sisler, Paul, John Moreau and Catherine M. Titta. STC Proceedings (2001). Articles>Information Design>Web Design
User Experience Design for Working Web Sites and Applications 
As Technical Communicators, we’re often added as members of software and web site development teams merely as an afterthought. Executives, managers, programmers, and other team members frequently view the results of our work—manuals, online help systems, tutorials, and other documents—as 'nice-to-have' additions to products. This pervasive attitude is certainly not healthy for the profession of technical communication... but it’s not good for the applications our organizations and clients produce either. When Technical Communicators working in an e-business unit as user advocates are given more responsibility and more authority over the 'user experience' of a web-based application, for instance, they affect the bottom-line. They increase hits, product buzz, and completed transactions. By moving beyond manuals, beyond help, and into the new role of User Experience Designer, we increase the value we add to services and products and increase our professional status within organizations.
Sisler, Paul and Catherine M. Titta. STC Proceedings (2001). Articles>Web Design>User Centered Design>Usability
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