Avoiding the Content Silo Trap™, Enterprise Content Management  

Organizations frequently fall into the content silo trap, multiple authors creating similar information, in many areas of the organization. Authors rarely share their information (they work in silos) or are even aware that this information already exists elsewhere in the organization. Technical communicators have been single sourcing for years, this session looks at how to move beyond technical publications to assist your organization with enterprise content management. This session includes a case study from Eli Lilly.

Rockley, Ann and Jodee Clore. STC Proceedings (2002). Design>Content Management>Content Strategy