In order for chapters to stay relevant to their members, they must provide intrinsic value to their members and show themselves as professional and authoritative leaders in the field of technical communication.
Opsteegh, Michael. Tieline (2007). Articles>TC>Community Building>STC
What Technical Communicators Can Learn from Comics

Citing the rise of graphic novels, comics, and in particular, Google’s new web browser Chrome, which has a comic-book-style manual, Opsteegh argues that technical communicators can learn a thing or two about conveying information from graphic novelists.
Opsteegh, Michael. Intercom (2009). Articles>Information Design>Technical Writing>Documentation
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