A directory of resources inthe field of technical communication.

Macintyre, Jeffrey

3 found.

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1.
#33638

Content-tious Strategy

It’s an open secret in our daily work how often the challenges posed by content elude our collective talents and acumen. We’ve all been there. For me, lorem ipsum makes it personal. It personifies the proposition at the heart of what content specialists do and mocks how often the manifold complexities of content can get the better of all of us. It’s happening because we haven’t been talking.

Macintyre, Jeffrey. List Apart, A (2008). Articles>Content Management>Writing

2.
#34728

Content-tious Strategy

It’s an open secret in our daily work how often the challenges posed by content elude our collective talents and acumen. We’ve all been there. For me, lorem ipsum makes it personal. It personifies the proposition at the heart of what content specialists do and mocks how often the manifold complexities of content can get the better of all of us. It’s happening because we haven’t been talking.

Macintyre, Jeffrey. List Apart, A (2008). Articles>Content Management>Content Strategy

3.
#34729

Content Strategy

What is content strategy? Good question! We're working here to provide a basic definition of the field of interactive content strategy, its body of knowledge, and its practitioners.

Macintyre, Jeffrey. Google. Resources>Content Management>Content Strategy

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