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	<title>Kaufman, Joshua</title>	<link>http://tc.eserver.org/authors/Kaufman,_Joshua</link>
	<description>A bibliography of works by Kaufman, Joshua in the field of technical communication.</description>
	<language>en-us</language>
	<copyright>Copyright (c) 2005-08 by the EServer. All rights reserved.</copyright>
	<managingEditor>tclib-editorial@eserver.org (TC Library Editorial Board)</managingEditor>
	<webMaster>webmaster@eserver.org (Geoffrey Sauer)</webMaster>
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		<title>Kaufman, Joshua</title>
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		<title>Rosenfeld Media: UX Publishing Startup: An Interview with Lou Rosenfeld and Liz Danzico</title>
		<link>http://tc.eserver.org/31601.html</link>
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		<description>After working on five books as an editor or co-author, Lou Rosenfeld became disenchanted with the traditional book publishing model. So, in late 2005, he founded Rosenfeld Media, a new publishing house that develops short, practical, useful books on user experience design. Rosenfeld Media published their first book, Mental Models: Aligning Design Strategy with Human Behavior, in early 2008. I recently had the opportunity to interview Lou—along with Liz Danzico, Senior Development Editor at Rosenfeld Media—about starting a new publishing house and “eating their own dog food.”</description>
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		<title>Card Sorting: An Inexpensive and Practical Usability Technique</title>
		<link>http://tc.eserver.org/28271.html</link>
		<guid>http://tc.eserver.org/28271.html</guid>
		<description>Card sorting is often inexpensive, quick, and easy. Learn when to use this method and how to perform a card sort of your own within your company.</description>
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