How to Make Yourself More Marketable in a Small Company 
In a time when corporate downsizing is the norm rather than the exception, technical writers must constantly increase and market their skill sets to make themselves more valuable to employers. Based on our experiences as technical writers in a small company, we will define why and how to market yourself:
Holman, Peter M., Susan Gonzalez and Jennifer Privette. STC Proceedings (1997). Careers>Writing>Marketing>Technical Writing