A directory of resources inthe field of technical communication.

Endicott, Jim

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1.
#20530

Does "New and Improved" Always Mean Better?

A few years back a Canadian company asked me to review their corporate presentation. They seemed pretty pleased with what they had created but asked if I could take a look at things with a professional eye and provide them with some constructive feedback. I rarely turn down these types of requests because every one of us can benefit from some objective perspective from time to time. They went on to tell me that they had been working hard over the years to improve the quality of their presentations and they even went to the extent of purchasing Macromedia Action (no longer available). This high-end presentation design package featured timeline-based slide orchestration, a boatload of new effects, easier media integration capability and a host of other features to be able to create `professional results in minutes'.

Endicott, Jim. Presenters University (2003). Articles>Presentations>Technology>Microsoft PowerPoint

2.
#20531

Presentation Skills Training: A Matter of Personality and Outcomes

It was simply a matter of a web link or two and literally hundreds of trainees joined me online from all around the country. All in all, pretty easy and convenient and the price was right-- free. The topics were related to presentation design concepts and I knew going into it that the medium would be right for some, but unfortunately, dead wrong for others. Contrast that with another training venue coming up in a few weeks. Three presentation team members from a large consumer products company will be flying into Portland, Oregon for a day's worth of hands-on presentation design training. End of year budget utilization issues made that possible and I absolutely know that they will walk away with highly practical skills. So who got the best training value? The answer just might surprise you. Training is a personal matter but also a very practical one. When we approach training topics related to presentation design, message development, delivery skills and technology, the venues available for training are numerous. The bigger question is which ones are right for you and your learning style and of course, which options will your budgets support? With a rush to slash travel and off site training, the web is being viewed in overly glamorous terms for meaningful training deployment. Here are the trade offs.

Endicott, Jim. Presenters University (2003). Articles>Presentations>Rhetoric

3.
#20523

Tips for Presenting to Young Audiences

It was my first year in business and I was 20-minutes into delivering a one-hour presentation skills seminar when it was becoming painfully clear that I was losing my audience fast. With this particular group, the early warning signs were all there. It started with some subtle multi-tasking activity followed by a pronounced loss of eye contact by a few individuals at first and then half the group. If you’ve ever had that experience you know that you only have a couple of options at that point. You can try to pump up the energy level and occasionally re-energize an audience; but, let’s face it, the odds are pretty slim. Or you can always start summarizing, cut your loses and go for a well-scripted close. At least there’s some hope that your audience will, at a minimum, hear a few crisp closing points and an interesting story to tie it all together. On that particular day, I didn’t have a chance to do either. The bell rang at precisely 11:22 and Cheryl Bailey’s third period PowerPoint class darted for the door and I was left standing there (unplugging my projector and laptop) wondering what the heck just happened. It was my first time presenting to a group of kids and since then I’ve had to revise my technique considerably for this unique audience.

Endicott, Jim. Presenters University (2003). Articles>Presentations>Rhetoric>Children

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