Redesigning a Pubs Group Around Fundamental Business Concepts 
When large, high-tech organizations downsize, one of the groups that gets a hard look is the pubs group. Often considered a support function that 'just provides those necessary evils, the manuals,' a redesigned pubs organization built around fundamental business concepts like profitability and customer success can become a leader in helping the larger organization achieve success.
Elser, Arthur G. and M. Kristine Manlove. STC Proceedings (1994). Careers>Management