How to Overcome Three Common Localization Challenges

The localization of information for regional markets and audiences is increasingly important for companies of all sizes. It’s required to more effectively engage customers, maximize revenue, and maintain global brand recognition. In this issue we focus on three common challenges found in early-stage localization projects and how to overcome them. We introduce approaches to address these challenges cost-efficiently.

Duhl, Joshua. Dynamic Publisher, The (2008). Articles>Document Design>Localization

What is Dynamic Publishing?

We define dynamic publishing as: The automated assembly of customized documents with graphic-rich layouts for multiple mediums, including print, the Web, mobile and electronic devices. Dynamic publishing allows organizations to deliver accurate, relevant, and high-fidelity communications across multiple types of media faster and at a lower cost.

Duhl, Joshua. Dynamic Publisher, The (2008). Articles>Document Design>Personalization>XML