Lessons in Crisis Preparedness for Communication Pros
In the aftermath of the Virginia Tech tragedy, university leaders—indeed all organizational leaders—are evaluating their crisis preparedness. Those leaders who actively seek to employ a comprehensive, all-hazard preparedness plan—not just one that deals with a troubled-turned-violent-person—will emerge best equipped to safeguard their students, employees and others.
Doyle, Jerry. Communication World Bulletin (2007). Articles>Communication>Risk Communication>Crisis Communication